Neteven announces new partnerships and strong growth in Europe

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After having recently closed a $4.9m Series B funding round to accelerate its European expansion the marketplace management solution Neteven, announced the integration of new marketplaces, features and partners. The company also secured a 30% year-on-year growth in the volume of merchandise sold through its platform.

Neteven, which specialises in helping retailers grow their business by managing and optimising the sales cycle on online marketplaces, added new marketplaces to its offer including eBay, Amazon US and Privalia in Spain and Italy; Zalando and Spartoo in the UK, Germany and Italy; and Galeries Lafayette in France.

The trading platform also announced new partnerships and the technical integration of Metapack, Golden Feed, Genie and the Geek, Rakuten Super Logistic and Hybris. By integrating these solutions retailers will be able to succeed cross-border trade projects and respond to logistics constraints.

Neteven’s software has also been updated with new features including:

  • Integration of a new technological platform from La Redoute
  • Click and collect and collection point features
  • New repricer for all marketplaces to dynamically align pricing based on competition
  • New mapping console for product creation to match the requirements of each marketplace

Greg Zemor, CEO and co-founder of Neteven, said: “Securing funding at the start of the year has had a real accelerator effect on Neteven across Europe. It has allowed us to strengthen our position in the UK, develop our international sales team and make our solution the best choice for the most ambitious cross-border distribution projects.

“Looking ahead, we are working on new innovations that will help our clients manage sales via the Neteven platform and speed up the integration of merchants’ products on leading websites.”

Neteven opened its London office in May, hiring Ashley Maroney from ChannelAdvisor as country manager, along with Neel Bhatt (ex-Play.com). Fifteen people have also been recruited in Neteven’s Paris headquarters including industry experts Romain Vanmansart from Amazon, Camille Lozza from Vente-Privée, Marie Cailly from Paypal and Patricia Cordeiro from Pixmania.

Neteven has more than 400 clients including large online retailers and brands such as Sony, DPAM, El Corte Inglés, Pixmania, Menlook, So Jeans, Newman, Comptoir des Cotonniers, La City and La Redoute, distributing on up to 50 marketplaces.