Primark picks WCEC Architects to help deliver refurbishments of UK stores

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Primark has selected WCEC Architects as one of its preferred suppliers to help deliver refurbishments for its stores across the UK. The agreement has already resulted in two contracts for the practice, including the revamp of Primark’s Nottingham and Wrexham stores.

Led by chairman James Kemp, the WCEC retail team will create new and more modern interiors for each store, including new signage, graphics and improved finishes.  Refurbishment work at the Nottingham and Wrexham stores is expected to start in May.

This is the first time that WCEC has worked with Primark with the appointment adding to a number of retail client wins within the last 12 months. Since 2014, the practice has been supporting the Co-operative Group in its national expansion programme, which has seen WCEC work on 150 sites to date, providing feasibility assessments for new-build developments, acquisitions, conversions and developer-led schemes.

WCEC has also been involved in over 60 projects for Asda including three new-builds worth a total of £15m and the remodelling of 35 of its supermarkets. It is also working with Morrisons to deliver architectural services for 39 store refreshes this year, aimed at improving the customer experience.

Kemp said: “Our Primark appointment is another significant step forward in terms of the growth and diversification of our retail projects. Our retail business is part of the heritage of WCEC, so we have been working hard to expand our client base and work profile in this demanding, fast-paced work sector.

“Many retailers are seeking to enhance and expand their store offerings in line with increasing competition and changing consumer demands. With over 40 years’ experience of the sector, we are ideally positioned to assist with that. We have the knowledge and skills to advise clients on how best to meet these challenging market demands, including new concepts which ensure they can remain competitive.”

Jani Ishaq, head of refits at Primark, said: “We’ve been impressed with WCEC’s track record in designing retail environments, and are looking forward to working with them on the refurbishment of Primark stores across the country.”