Blakemore Wholesale opens fifth Bmorelocal…premium convenience store

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Blakemore Wholesale has opened a fifth premium convenience store in Newcastle upon Tyne under the banner Bmorelocal…

The 1,250sq ft store located in Kenton, Newcastle upon Tyne has re-opened following more than a £25,000 investment to the Bmorelocal… standard.

Bmorelocal… is Blakemore Wholesale’s premium store format, attracting the best retailers with the highest store standards.

Retailers have access to a full symbol group package including chilled, frozen, EPOS, food to go and drop shipments. In return, retailer’s sign up to a committed spend loyalty, taking tier one allocations and guaranteed promotional execution.

The former Apex convenience store located on a residential estate offers the full Bmorelocal… symbol group package together with free of charge ATM, paypoint, and Lottery.

Independent Retailers Stephen Ridden and Chris Blake have been Blakemore Wholesale members for 5 years and won Blakemore Wholesale’s prestigious Retailer of the Year title in 2013.

Bmorelocal… retailers Stephen Ridden and Chris Blake commented: “We joined Blakemore Wholesale five years ago, with the main reason being to enhance our overall profitability. Having traded over this time we were looking for a complete new identity to take us beyond 2020.

“We were therefore delighted and excited when we were approached at the end of last year about the possibility of becoming a Bmorelocal… store. We have not been disappointed with how the new store looks, with full support from Blakemore Wholesale and a personal store investment of over £25,000.

“The store went live on the 24 February, with lots of giveaways and activity on the day, which was well supported by existing as well as new customers.”

As part of Blakemore Wholesale’s commitment to making a significant, positive contribution to the communities it serves, the company’s charitable trust; the Blakemore Foundation has pledged to award each Bmorelocal… store £200 to donate to a charity of their choice. Chris and Stephen have chosen to award their donation to the NSPCC.