Alpen, the £60 million brand, has launched its new marketing campaign, ‘Reach Your Peak’ - inspired by Alpen’s mountain heritage. The £1 million campaign, will include specific retailer partnerships, a corresponding on-pack promotion across both the core Muesli and Bar
Articles in category: Cereal bars
Introducing the new Protein Nut Bar range from TREK... The first in the brands extensive range of flapjacks and protein bars to feature an eye-catching new look. The entire range is made with crunchy roasted peanuts, providing shoppers with natural
Alpen is launching its first ever range of protein bars, launching in two flavours: Chocolate and Berries & Yoghurt.
Fibre One, one of the UK’s leading weight management snack bar brands from General Mills, is releasing two of its best-selling, permissibly indulgent products in a single serve format for the first time.
pladis, the global snacking company behind some of the UK’s most loved and iconic brands, is adding to its £39 million healthier snacking brand, go ahead!, with the launch of two new ranges.
Expertly developed by Planet Organic’s product development team, the brand’s new Biolive Crunch Bars each contain a whopping 1 billion colony forming units (CFU) of the spore-forming probiotic bacteria strain, Bacillus coagulans GBI-30, 6086. Unlike many probiotics, this patented strain
In a bid to provide the ultimate in easy morning sustenance, FUEL10K, the innovator in protein boosted breakfasts, introduces the UK’s first high protein, high fibre and low sugar soft bake breakfast cookie.
Oats company, Stoats, has partnered with iconic British pottery brand Emma Bridgewater to create a limited-edition mug in a collaboration offering consumers the perfect combination for the perfect cuppa.
Berry Crunch Premium protein and supplements brand Neat Nutrition is expanding its product offering, launching a range of Vegan bars with all-natural ingredients. Launching today, the 60g cold-pressed bars are designed for smart snacking on-the-go and are made using only natural
Scottish oats company, Stoats, has expanded its distribution with Sainsbury’s, securing three UK listings with the major retailer for its Porridge Oat Bar Multipacks. The new listings build upon two years of brand growth within Sainsbury’s Scottish stores and will see
Nature Valley, the UK’s #1 bar in regular cereal bars has announced Britain’s #1 female tennis player, Johanna Konta, as its first UK brand ambassador. The link-up demonstrates Nature Valley’s continued endeavour towards British tennis as a key brand driver
Tesco has snapped up a new Low Sugar Granola range from FUEL10K, the protein-boosted breakfast brand. Featuring new inverted packaging, with a distinctive white background rather than the brand’s trademark black, the new low sugar variety will be available through
!Nākd is putting the icing on the cake by introducing a new Lemon Drizzle bar to its Limited Edition tasty treat range. The new limited edition Lemon Drizzle bar will replace the successful limited edition Nākd Carrot Cake bar as
Scottish oats company, Stoats, has secured a national listing with major retailer Morrisons for its Porridge Oat Bar Multipacks. The new listing at Morrisons will see the Raspberry & Honey, Apple & Cinnamon, Blueberry & Honey and Orange & Dark Chocolate
Natural Balance Foods is set to launch a new range of premium snacks under its £33.6m Nākd brand. Nākd Posh Bits will appeal to consumers looking for luxurious, guilt free snacks. Nākd Posh Bits taps into two key shopper trends –
Natural Balance Foods is set to drive sales of its £32.2m Nākd brand with two new additions to the range, plus a new limited edtion flavour, all designed to meet the needs of shoppers looking for flavour-filled, better-for-you snacks.
Kellogg’s is taking a big swing at expanding the Coco Pops brand with delicious new brownie-style bakes. Coco Pops Choco Bakes, arriving on-shelf in June, represent the cereal giant’s attempt to use the Coco Pops brand – the number one brand
UK-based Pulsin’, the maker of award winning nutrition products, has announced a new listing with Ocado for its range of healthy snack bars for kids called Pulsin’ Kids’ Fruity Oat Bars. Ocado, the world’s largest online supermarket, has championed Pulsin’
Natural Balance Foods is kicking off the new year with a cross-platform and multi-channel campaign for Nākd – the wholefood brand with a range of bars and nibbles products made with 100% Natural Ingredients with no additives, preservatives or added
KIND Snacks claims it is set to reinvent better-for-you snacking as it prepares to launch in the UK. One of the US’ most beloved snack bar ranges, KIND is sure to become the snacking go-to for Brits when its tasty
Natural Balance Foods claims it is helping to buoy the Healthier Biscuits, Cereal and Free-From Biscuits and Bars Category as shoppers increasingly abandon high sugar and fat products in favour of minimally processed more natural snacks. Latest Nielsen figures show
The Fabulous Bakers, a leading branded muffin and flapjack producer owned by Daelmans Group and previously the Fabulous Bakin’ Boys, has launched a nationwide integrated cinema, press, digital, PR and sampling campaign to introduce its new range of all natural snacks.
Leading ‘better for you’ snack brand, Emily Fruit Crisps, now available at Holland & Barrett and Ocado
Emily Fruit Crisps (www.emilyfruitcrisps.co.uk) is delighted to announce it is now available on Ocado and at all Holland & Barrett stores across the UK. Available in three delectable flavours – Crunchy Apple, Crunchy Banana and Crunchy Pineapple, Emily Fruit Crisps are deliciously
Natural Balance Foods is expanding its £21.8m Nākd brand into new snacking occasions with the launch of Nākd Nibbles – a healthier snack that’s said to be perfect for on-the-go, as a topping or for sharing with friends. Nākd Nibbles