Diva Popcorn is urging consumers to celebrate National Popcorn Day on 19 January 2011 by tucking in to its brand.
Diva is said to be the first air-popped flavoured popcorn in the UK, and provides a low level of fat versus oil-popped products.
Each 21/23g bag contains about 100 calories and less than 0.4g saturated fat.
The popcorn is made from 100% wholegrain and is gluten-free and high in fibre, says the company.
The Diva range is said to be inspired by popular culture and is available in four flavours: Sea Salt & Balsamic Vinegar; Camembert, Gouda & Brie; Rock Salt; and Sweet Chipotle Chilli.
Diva stockists include Harrods, Harvey Nichols, Dobbies Garden Centres, Wholefoods and many sandwich, farm and health shops. Bags retail for 85p each.