This summer, Entertainment One (eOne) and Hunter partner on a limited-edition collection of footwear and accessories for children, that truly celebrates the joy of jumping in muddy puddles.
Set to launch in a year full of Peppa Pig celebrations around the globe, including the 15th anniversary of the television series in the UK & Australia, the playful camo designs featuring the show’s much-loved characters, Peppa Pig and her brother, George, will be available across a range of rain boots, backpacks and umbrellas in three different colour ways.
“There’s a natural synergy between these two British brands that makes this partnership the perfect fit.” said Andrew Carley, EVP global licensing at eOne Family & Brands. “The vibrant collection that Hunter has designed will create must-have items for Peppa’s many fans and we look forward to making a big splash at retail when the products launch in key markets this summer.”
The Hunter x Peppa Pig collection of accessories and boots includes the new Kids Grab Handle Wellington boots, cleverly designed so that small hands can pull them on all by themselves. Ranging from £30 to £45, it is aimed at ages 2-5 and will be available in UK, North America, Canada, Japan, Germany, Switzerland, Austria, Scandinavia, France and Italy in July 2019.
“At the core of a great Hunter experience is fun, adventure and preferably a muddy puddle. I can think of no better partner to bring this spirit to life than Peppa Pig,” said Alasdhair Willis, creative director at Hunter.
The exciting partnership coincides with the launch of brand-new episodes including a two-part celebratory special, where Peppa and George have their first-ever festival experience, something that is central to the DNA of Hunter.