Consumer behaviour analyst Experian has released shopper footfall data for the week commencing 5 March 2012. It reveals
Experian FootFall Retail Index – UK National Weekly:
Change for week 10 (5–11 March 2012): +2.6%
Change for week 10 year-on-year: -0.5%
Experian FootFall Retail Index – Retail Park Weekly:
Change for week 10 (5–11 March 2012): -0.2%
Change for week 10 year-on-year: +2.3%
The encouraging performance of the UK National Index is no doubt being helped by the onset of spring, said Experian.
Shoppers will also be planning for Mother’s Day next Sunday (18 March 2012). The East Midlands enjoyed an additional boost from Her Majesty the Queen’s visit to Leicester City on 8 March 2012, marking the beginning of her Diamond Jubilee Tour, said researchers.
In response, the East Midlands Regional Index reported a 10% increase in visitors compared with the same Thursday last year. This represents one of the largest weekday increases since January, said Experian.
The Retail Park Index also reported a positive performance this week, resulting in a year-on-year increase of 2.3%, said researchers. The sector has maintained a positive performance this year and is likely to remain a favoured location to shop, especially as Easter approaches and consumer interest turns towards items which help them spend the long weekend enjoying and improving their homes and gardens.