Foot Locker, the leading global speciality athletic retailer, opens a new store today in the Liverpool ONE shopping complex, a pinnacle expression of the brand in Liverpool.
Designed to inspire youth culture and build communities, the two-story space delivers an immersive retail experience, combining premium product, elevated in-store presentations, enhanced customer experiences and events.
Paying homage to the city’s vibrant cultural scene, Foot Locker has commissioned Liverpool artist, Stephen Chan, to create a bespoke piece of artwork, which takes pride of place at the front of the store. The partnership between Foot Locker and Chan sets the tone for how the store will interact with the local cultural community, providing a canvas to promote and support Liverpool creatives and their work.
To celebrate the launch, Foot Locker partnered last night with local style-savvy MC and MiC LOWRY band member, Kaine Ofoeme, to host an evening that featured live performances from him and his band, and other Liverpool acts including Atlantic Records’ new signing, Tayà, and Radio 1Xtra favourite, DJ Coco.
The launch event also featured fresh trims by Luke’s Barbers, which will run as an in-store pop up, open to the public until Friday 15 June.
Commenting on the new store, Nick Jones, vice president and general manager, Foot Locker Europe, said: “The new store is the ultimate destination for sneaker fans in Liverpool and a great platform for the city’s many creative talents. Liverpool has such an incredible cultural history and scene that it’s the perfect destination to lead the way for the future of Foot Locker stores. We look forward to continuing to collaborate locally and support the local scene and community.”