Galvanina, the 100% organic, Italian sparkling fruit drink brand, has secured new listings in Sainsbury’s. Galvanina Sicilian Ruby Orange and Galvanina Sicilian Lemon in 750ml bottles will be available in 317 Sainsbury’s stores at the end of July.
The Sainsbury’s listing follows that of Tesco, who introduced Galvanina Sicilian Lemon, Galvanina Sicilian Clementine and Galvanina Sicilian Ruby Orange to 359 stores in January this year.
With more people choosing to moderate or abstain from alcohol consumption, the demand remains high for premium soft drink alternatives. Galvanina is produced in a stylish, embossed bottle and its organic,100% natural ingredients give it an edge over the competitive set.
Clare Blampied of Galvanina said: “The latest Sainsbury’s listing will further strengthen our position as a premium adult soft drinks brand in the UK. Galvanina continues to gain momentum thanks to a number of marketing initiatives, driving awareness and trial over the past year as well as a loyal consumer following which has resulted in increased sales for the retailers.”