Goody Good Stuff targets lunchbox and snack market with new 25g sweet packs

New flavours and 25g pack size

New flavours and 25g pack size

Goody Good Stuff – the all-natural, gelatine-free range of sweets – has created a new multi-bag of its popular confectionery for wholesalers, independent retailers and the hospitality markets.

Kobi’s Party Mix Multi Bag, which is available in all COSTCO stores across the UK, contains 32x25g packs. There are also two new flavours to the Goody Good Stuff range – Sour Cheery Cherries and Sour Koala Gummy Bears.

Previously, Goody Good Stuff has only been available in 100g packets in boxes of 12. The addition of new 25g multi-product bags will allow retailers to sell smaller, individual packets which are ideal for lunch boxes, snacks and journeys, said the company. Flavours available include: Summer Peaches, Cola Breeze, Sour Cheery Cherries and Sour Koala Gummy Bears. All of these varieties are Halal, Kosher and free from gluten, dairy, soy, eggs, nuts and wheat.

Customers from the hospitality sector will also benefit from the new pack sizes, as they are an ideal refreshment snack to offer in lounges and rest areas, said Goody Good Stuff. The smaller packs are also suitable for entertaining and placing in gift bags at corporate events or trade shows.  

Melissa Burton, managing director of Goody Good Stuff, said: “We pride ourselves on the ability to respond to the demands of our retail customers. As soon as the request for smaller bags was made, we set out to make it happen.

“The new flavours provide smaller independent retailers with the chance to offer something different to larger stores. The Party Mix Multi Bag is also ideal for the home, especially in children’s lunchboxes.

“We’re thrilled with the final product and are happy that it means that more people will get to experience Goody Good Stuff.”

Goody Good Stuff’s award-winning range of natural, gelatine-free sweets is now available in 20,000 retail outlets, in 27 countries across the world. The ranges are suitable for those following a halal, kosher or vegetarian diet. Four of the varieties are also suitable for vegans.