Food and grocery companies are being urged to shout about their successes from the rooftops.
After a challenging start to the year, now is the time for retailers and manufacturers who have shown excellence in the face of adversity to celebrate their achievements, according to IGD – the industry’s research body.
The organisation is holding its 24th annual IGD Industry Awards in October 2013 – celebrating the best that food and grocery companies, both large and small have to offer.
This year’s theme is ‘Who’s taking charge?’ and IGD is urging the sector’s bright sparks who have made an outstanding contribution to enter and get the recognition they deserve.
It will also be the inaugural year for the:
- Digital Innovation award – for the company that best uses digital technology in the most innovative and creative ways to engage with shoppers and
- Lifetime Achievement gong – for an individual who has made their mark on the industry
With a whole host of other award categories also up for grabs, businesses are being encouraged to get involved to celebrate the positive achievements of the industry this year.
Food provenance and buying British have shot up the agenda of many consumers this year and those who have worked hard to gain excellence in these areas should be congratulated, the IGD said.
Entries for the Awards close on 31 May 2013 and are open to small and large businesses alike.
Entering is free and nominations will be judged by some of the industry’s top bods, including representatives from IGD, Asda, Sainsbury’s Morrisons and Marks & Spencer. Winners will be honoured at the awards ceremony in October 2013, which will be hosted by television and radio presenter Gabby Logan.
Last year’s winners included MacSweens of Edinburgh, the Co-operative Group, Mondelēz International and Nestlé UK & Ireland, among others.
Joanne Denney-Finch, IGD chief executive, said: “There have been some outstanding examples of excellence in our world class industry over the past year.
“Now is the time to celebrate this and recognise those who have worked hard to give customers and consumers the very best service, products and experience.
“Buying British has never been more important – so let’s showcase and congratulate the best that our industry has to offer. Last year’s winners have spoken of the extremely positive impact which being recognised has had on their businesses, so there is a great opportunity for companies across the country to get the praise they deserve and show the outstanding contributions they and their employees have made.”
Kraft Foods, now known as Mondelēz International, won last year’s Boxwood Award for Business Transformation in recognition of the integration of Cadbury into the business. Kraft created Destination One, a transformation programme to co-ordinate the extensive people, processes and systems integration involved.
The transformation programme, which followed a public and hostile takeover, involved changes in business processes, organisational design and restructuring as well as the development of a new company culture, the closure of three office sites and the creation of a global research and development centre in Bournville. It also meant large changes for all staff, meaning it was critical to engage and retain as much talent as possible, while minimising disruption for customers.
Josephine Bradley, head of public affairs at Mondelez, said: “Winning this award was very significant for our business. It recognised and rewarded the extraordinary amounts of hard work done by the people within our company to integrate the legacy Cadbury and Kraft businesses into one organisation.
“The IGD Awards are important to us as they are judged by our customers. Their acknowledgement of all we had achieved as a business in such a short space of time vindicated our hard work and we are very proud of this award.”