Jelly Belly debuts DC Comics’ Super Hero collection

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Three of the most iconic DC Super Heroes, Batman, Superman and Wonder Woman are coming to bags of Jelly Belly® jelly beans. Jelly Belly Candy Company and Warner Bros. Consumer Products, on behalf of DC Entertainment, have partnered to create specially branded bags for fans of these legendary DC character icons. The new Jelly Belly DC Super Hero Collection is timed for release this summer.

Jelly Belly DC Super Hero Collection launches with two bag types this summer, featuring designs of legendary DC Super Heroes, including fan-favourite Wonder Woman. Debuting are a 28g bag perfect for snacking or party favours, and a 60g bag that makes a great treat to share or give as a gift. Each bag in the collection features the DC Super Hero Mix of Jelly Belly jelly beans, including shimmering versions of popular flavours Berry Blue, Blueberry, Cream Soda, Sour Lemon, Very Cherry and Wild Blackberry.

The 28g bags each feature either DC’s Batman, Superman or Wonder Woman in a mixed 30-count caddy allowing fans to pick and choose their favourites. The shippable caddy is also display-ready for retailers to merchandise on shelf or at the cash register.

The larger 60g bags each feature either Batman or Wonder Woman, with character packaging sold separately in breakaway 12-count caddies. This versatile bag size can be displayed on pegs, or within the breakaway caddy, which sits upright on shelves.

Product details:

  • Jelly Belly DC Super Hero Collection features DC’s Wonder Woman, Batman & Superman 28g bags: three DC Super Heroes in mixed caddies
  • 60g Grab & Go bags: one of two DC Super Heroes, Batman and Wonder Woman, in breakaway caddies
  • Jelly Belly jelly bean flavours in the DC Super Hero Mix: shimmering versions of Berry Blue, Blueberry, Cream Soda, Sour Lemon, Very Cherry and Wild Blackberry
  • Available summer 2017