Asian brand distribution specialist, Beauterama Trading, has teamed up with the China-Britain Business Council to host a free webinar on 14 October (9.30-10.30am) for SME brands looking to access eco-friendly, sustainable and organic markets in China.
Changing styles and consumer demands are resulting in an ever increasing market for niche products in eco-friendly, sustainable and organic products but there are challenges, said Beauterama.
Entering the Chinese market can be expensive and developing visibility, reputation and distribution channels is not easy for SMEs. Chinese consumers can be fickle and critical. Those who do succeed generally possess three attributes: deep pockets; patience and remarkable products. But what cost-effective and successful methods are SMEs using to enter this market?
This webinar will cover:
– A snapshot of the eco-friendly, sustainable and organic markets in China
– Current trends and challenges
– How can SME brands compete?
– How does e/m-commerce help SMEs?
Kevin Liu, general manager, Beauterama Trading, which specialises in eco-friendly, sustainable and organic brands across various sectors such as toiletries, household goods, mother and baby care, essential oils and giftioneries. Assisting SME brands and his own family-owned business in China.
To register to attend, visit: https://attendee.gotowebinar.com/register/6873270745588439554