The UK’s biggest manufacturer of own-brand toilet and paper products has cut the number of unnecessary journeys from its supply chain by a staggering 50,000 miles per year, as part of a war on waste (WoW) partnership with Pooling Partners.
Articles in category: Manufacturer news
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Fox’s Biscuits streamlines production and service levels after deploying FuturMaster supply chain technology
Fox’s, the £250m UK biscuit company, has improved its forecasting, manufacturing and promotions planning practices after implementing new supply chain technology from specialist vendor FuturMaster. The software has helped the manufacturer boost its service levels and manage up to 150
39 million miles away, the next generation of space exploration awaits its first pioneers. And while life on the Red Planet is still in the near – yet distant – future, Budweiser just unveiled its own ambitious commitment, to create
With more than 8 million Brits living in households that struggle to put food on the table, Knorr has announced the launch of new social campaign – Donate Your Plate – which aims to raise awareness of food poverty in
Pernod Ricard is to feature nutritional information on all its strategic brands. All of its international strategic spirits brands have already published nutritional information pages on their respective websites, as well as most of its wine and champagne brands and
The Embassy of Ireland in London welcomed an audience of more than 130 of the UK’s drinks writers, bloggers, top chefs, distributors and bar managers in The Spirit of Sharing; a showcase of Ireland’s new generation of drinks producers. The event
Coca-Cola European Partners (CCEP) has announced it will increase the number of apprentices across its operations in Great Britain by more than 50 per cent, investing over one million pounds into the business’ apprenticeship programme this year. CCEP currently has 63
Philips Lighting, a global leader in lighting, has announced that the EDEKA Paschmann supermarket in Düsseldorf is the first in Germany to benefit from Philips’ indoor positioning system. In collaboration with its Location Lab partner Favendo, Philips Lighting delivered a
Agromousquetaires, the number one private label manufacturer in France (45% of the private label brands sold at sister grocery business Intermarché are produced by the Group’s factories), is setting its sights on Europe’s largest private label market - the UK. The
Weight Watchers partners with fresh food delivery company Bearfaced Groceries to launch WW Smart Kitchen food box
Weight Watchers has partnered with fresh food delivery company Bearfaced Groceries to launch the WW Smart Kitchen food box. The latest offering has been designed to simplify healthy eating and guide people to make healthier food choices. With over five
London’s commuters woke this morning to a city covered in Peperami flags and cordon tape as the brand looked to mark as many holes on the streets as possible. The campaign, which took place overnight by a crack team of Peperami
Sales of home security device Patlock have boomed since its appearance on BBC Two’s Dragons’ Den earlier this month, with a year-on-year increase of over 200%. Craig Knott, founder of the French door locking gadget, was grilled by the Dragons on
Birds Eye has today announced the relaunch and improved quality of its entire chicken range, which will communicate that all Birds Eye Chicken is made with 100% chicken breast. A vibrant design will put food at the heart of the
Wyke Farms, the UK’s largest independent cheese producer and producer of renewable energy, has been recognized for its work in sustainability with a win at this years ‘Green Innovation and Finance Awards’. The award came as Rich Clothier, third generation
Procter & Gamble has launched its latest Gillette razor with an in-store virtual reality (VR) experience at supermarkets and pharmacies across Australia. Designed by brand experience agency BEcause, the Gillette ProShield VR Experience aims to give Australian men an entertaining and
Metcalfe’s skinny popcorn is delighted to announce that it has smashed its fundraising target for CLIC Sargent and can reveal that it will be extending the successful partnership for a further two years. The UK’s favourite premium popcorn had aimed to
KP Snacks is supporting Hula Hoops with a new TV campaign created by BMB. Backed by a £4.5m marketing campaign, BMB’s step-changing work marks a new strategy for Hula Hoops, in a push that will appeal to more households across the
One hundred and twenty five years after it first appeared on the market, iconic lip care brand, Lypsyl, owned by Alliance Pharmaceuticals, has launched a bold new advertising campaign to support its recently reformulated collection of seven lip balm sticks.
Vileda, famous for its expertise in home cleaning, is unveiling a national TV campaign this month to support the relaunch of its number one selling mop and bucket. With a £1m investment, the 20 second advert will focus on Vileda’s new
Arla Foods UK, the farmer-owned dairy company, plans to invest approximately £37.5m (€44m) in its UK sites and logistics in 2017, an increase of 51% from 2016. Tomas Pietrangeli, Arla Food UK managing director said: “Last year, I unveiled the most
Premium potted fruit brand, Nature’s Finest is extending its range and increasing shelf presence, with the launch of new Mango Cheeks. Delicious slices of chunky mango cheek potted in fruit juice, the 700g pots are ideally suited for parents looking
Bodyform’s highly popular Pink Ticket on-pack promotion will be returning to stores. Arguably the brand’s most successful promotion to date, 2017 will see Pink Ticket become bigger, better and even more exciting than before. With the 2016 campaign delivering an 18%
The Famous Grouse is toasting the success of its partnership with RSPB which has reached a significant fundraising milestone of £600,000. The money will help the much loved charity continue their vital conservation work supporting endangered grouse species throughout the UK.
Fields, Morris & Verdin (FMV) is delighted to announce it has been appointed as distributor of the outstanding Kusuda Wines, to the UK on-trade. Founded by Tokyo-born Hiroyuki (Hiro) Kusuda, Kusuda Wines is located in Martinborough, New Zealand and produces limited
Philadelphia, the Mondelez power brand and category leader, has appointed Karmarama as its new lead creative agency across Europe, following a competitive pitch at the end of last year.