New Morrisons’ listing fuels NPD at Shaken Udder

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Leading milkshake producer, Shaken Udder, has just signed a deal to supply Morrisons with its full range and two brand new launches.

As part of the deal, Morrisons will sell Shaken Udder’s full range of 330ml bottles and 750ml Uber Udder bottles and will make space for two new dairy drink launches.

Shaken Udder’s Ooh La Latte, is a delicious new milkshake aimed at coffee lovers looking for a tasty on-the-go drink that is nutritionally balanced. Available in the 330ml bottle, Ooh La Latte is made from real Arabica coffee beans for a deliciously strong coffee taste and blended with British semi-skimmed milk to make it wonderfully creamy.

It is gluten-free, suitable for vegetarians, contains less than 5% sugar and no artificial colours, flavours or preservatives. 

Alongside Ooh La Latte, Shaken Udder is also expanding its Uber Udder range, with the launch of a 750ml version of its incredibly popular Strawberries & Clotted Cream milkshake.

Made from British strawberries and Rodda’s Clotted Cream, Strawberries & Clotted Cream has quickly become one of the brand’s most popular flavours so fans will be pleased to get their hands on an even bigger bottle in Morrisons.

“We are very excited to launch into Morrisons,” says Andy Howie, co-founder of Shaken Udder. “Morrisons will be the first multiple retailer to stock our full range of bottled milkshakes and it’s fantastic to support them with NPD.

“A coffee variant has been on the cards for some time and is a perfect fit for those consumers looking for a drink that delivers on both flavour and function. Equally, our Uber Udder range is so popular with ardent fans so being able to expand this with one of our most popular flavours is fantastic.

Shaken Udder’s range went on sale in Morrisons on 26 February.

Shaken Udder produces a range of 330ml milkshakes in six flavours: Vanillalicious, Salted Caramel, Chocolush, Top Banana, Strawberries & Clotted Cream and Ooh La Latte RRP £1.35. Its Uber Udder range is available in Chocolush, Vanillalicious and Ooh La Latte RRP £??. Shaken Udder products are available from Tesco, Sainsbury’s, Morrisons, Waitrose, Ocado, Boots and WHSmith. For more information visit www.shakenudder.com