Even for an ambitious young brand like Made for Drink, which has become accustomed to good news and step-change moments these last few months, it’s fair to suggest that teaming up with Pipers Crisps could prove to be the most meaningful breakthrough of an already landmark year.
April 2019 sees Made For Drink’s award-winning Chorizo Thins and Mangalitza Salami Chips ride pillion on Pipers Crisps’ fleet of vans, which ably support the UK’s resurgent independent food scene (pubs, delis, garden centres, hotels, coffee emporiums and farm shops).
According to Made for Drink founder, Dan Featherstone: “Pipers Crisps has been a target partner for almost two years. Off the back of an exceptional product, Pipers has built an pioneering business supplying many of our target customers: top end pubs, bars, hotels, delis and specialist retail. For Pipers to now be offering Made For Drink products alongside their own crisps & snacks is a significant moment for our little business.”
Pipers Crisps’ dedication to quality, taste and provenance dovetails perfectly with Made for Drink’s ongoing commitment to create exceptional products inspired by different food & drink traditions from around the globe.
“We have our first national listing with Pipers’ concludes Dan ‘and from the 2 April 2019 we will be launching Made For Drink across the whole of Pipers estate.”