Unibail-Rodamco, Europe’s largest listed commercial property company, and Socri have announced that iconic British fashion brand Reiss has chosen their 70,000sq m (750,000sq ft) lifestyle centre Polygone Riviera to open its first ever stand-alone store in France.
The 353sq m (3,800sq ft) Reiss store will command a prominent corner position at Polygone Riviera, and host the brand’s womenswear, menswear and accessories collections. Located in The Designer Gallery district – anchored by Le Printemps department store – Reiss’s modern, design-led take on fashion will fit perfectly into this new, ultra-contemporary area especially designed to showcase the very latest trends in fashion.
Polygone Riviera, the new shopping destination of the French Riviera, is due to open 22 October in Cagnes-sur-Mer. It will offer customers a premium shopping, art and leisure experience in an attractive, open-air environment.
“With an exclusive offer, feel and location, Polygone Riviera sets a new standard for European shopping centres. We expect it to have huge appeal to people living in and visiting this beautiful area, and we see a real synergy and opportunity for our brand here. With over 120 stores worldwide and 9 stores and concessions across Europe, we are looking forward to launching our first standalone store in France this year,” said David Reiss, founder & MD – REISS.
Founded by David Reiss in 1971, the brand’s exceptional design, quality and value is favoured by the most stylish celebrities.
Eric Houviez, director of development/European Projects for Unibail-Rodamco, said: ”Reiss is well suited to Polygone Riviera. We are very proud to welcome the new store to add to the mix of high-quality, aspirational and young brands”.
The Designer Gallery will also house Grand Playground – the first ever concept store created for a shopping centre. Taking over 400 sqm (4,306 sqft) at the heart of The Designer Gallery, Grand Playground will offer an eclectic mix of local and international designers displaying new cutting-edge products and fashions.
Grand Playground will also act as the Chief Editor of The Designer Gallery, directly in charge of the artistic and cultural line-up within this district.
Divided into four districts: Quartier des Saveurs, Promenade des Palmiers, Quartier des Arcades and The Designer Gallery™, Polygone Riviera will house almost 150 stores and restaurants including & Other Stories, COS, Sephora, Mauboussin, Zara, Uniqlo, Bobbi Brown and a next-generation
Polygone Riviera is being developed in a joint venture between Unibail-Rodamco and Socri.