Pots & Co launches volcanic line of hot puddings, ‘Lava Cakes’ and new take on traditional Crème Brûlée

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Pots & Co has announced an exciting branch out into hot puddings with the launch of new Lava Cakes range. The range features puds with an indulgent molten centre that bubbles and oozes up through the middle of the pot when heated. Classic flavours feature prominently in the volcanic desserts: Hot Chocolate & Salted Caramel is a luxurious chocolate cake with a sweet salted caramel core and Hot Butterscotch is a modern take on a sticky date pudding with a rich butterscotch centre.

Whilst the current line-up of puddings by the premium brand are baked in their signature colourful ceramic pots sourced from Valencia, the Lava Cakes come in terracotta pots for a more artisanal look and feel for easy re-use at home. The baking process takes place in the pots to give the entire range a unique depth of flavour. These flavours are perfected by recipes from top restaurant chefs in the Pots & Co London kitchen. This is why only the finest ingredients are used throughout the range, without any preservatives or additives added.

Founder Julian Dyer says of the new Lava Cakes: “Our founding principle was to create proper puddings to enjoy at home, taking our reference from classic flavours we know people love. Classic puddings invoke nostalgia and comfort, like the traditional sticky toffee and warm chocolate puddings. We’ve reinvented these with a pinch of Pots & Co flair, imagining these with a molten sauce erupting over the cake, and adding in exciting twists on flavour with salted caramel and dates. There was no choice for us on when to launch the new range – these puddings are the ultimate winter treat for our consumers.”

Pots & Co’s Lava Cakes go into stores on 20 November exclusively in Sainsburys. The company has sold over 20 million pots already in 2019, supplying both UK supermarkets and a major airline with their range of chilled puddings, including the classic ceramic pots, lighter-calorie range and little pots perfect for sharing.

New Puddings:

Hot Chocolate & Salted Caramel Lava Cake

Luxurious chocolate cake with a salted caramel sauce.

RRP £2.00 in Sainsbury’s

Vegetarian-friendly

Hot Butterscotch Lava Cake

A handmade sticky date sponge cake with a molten butterscotch sauce.

RRP £2.00 in Sainsbury’s

Vegetarian-friendly

Pots & Co has also announced a new Vanilla Crème Brûlée has joined its extensive range of hot and chilled puddings.

Handmade with fragrant vanilla seeds and thick double cream, the pot comes with caramelised sugar flakes for customers to sprinkle over the top themselves. Pots & Co chefs designed the pudding to introduce some restaurant theatre to eating at home; by giving pudding lovers the option to pop the sugar topped dessert under the grill for a few minutes to create a perfectly cracked burnt sugar top with a satisfying crunch. For those too hungry to wait, the Vanilla Crème Brûlée can also be enjoyed cold.

Dyer said: “Re-inventing traditional recipes has always been a passion of mine – I love seeing how we can take something that has been enjoyed for centuries and put our own contemporary twist on it. Crème Brûlées are a staple on some of the best restaurant menus in the world and our chefs have paid justice to this by keeping to our Pots & Co principles – making a simple pudding with top ingredients, precise cooking and consistent delivery.”

The full range of Pots & Co products includes chilled puddings crafted by hand and baked in colourful ceramic pots for intense creaminess and signature depth of flavour. Expertly created by potters in Valencia, the pots are easy for customers to recycle and reuse after enjoying their puddings.

This year, three lower-calorie “lighter” puddings were also introduced by the brand, as well as new additions to their small pots range for sharing – all crafted with the same meticulous detail that Pots & Co put into every pudding.

The new Vanilla Crème Brûlée pudding hits Sainsburys supermarkets nationwide on 20th November, coinciding with the release of the Pots & Co Lava Cakes hot range also into Sainsburys. Watch out for introductory offers in store to celebrate!

New Pudding:

Vanilla Crème Brûlée with a scattering of caramelised sugarHandmade with thick double cream and fragrant vanilla seeds

RRP £2.00 in Sainsbury’s

Vegetarian-friendly and gluten-free