Spar International partners with Ramayana to open 30 supermarkets in Indonesia

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Spar International: Indonesian partnership

Spar International and PT Ramayana Lestari Sentosa Tbk (Ramayana) today announced a new partnership agreement which will see over 30 new Spar supermarkets opened across Indonesia within the next three years.

Spar International is the world’s largest food voluntary retail chain with over 12,000 stores worldwide and global retail sales of €32.2bn in 2013. The partnership with Ramayana represents a further development in the growth of Spar in Asia, the retailer said.

Ramayana is a leading, publicly-quoted Indonesia retail group with 118 stores throughout Indonesia trading under the Ramayana, Robinson and Cahaya retail brand names.

Ramayana has ambitious plans to grow its food retail business and the new agreement with Spar International will see Ramayana rebrand its existing stores to Spar, in addition to the development of new store sites nationwide. The first Spar store in Indonesia will be operational before the end of 2014.

The decision to partner with Ramayana in Indonesia marks a further significant expansion of Spar in Asia following the recent successful re-establishment of its presence in India and the continued strong growth of its existing operations in China, where Spar International now has over 250 large format stores with retail sales in excess of €1.6bn.

Spar International said it is well advanced in its plans to further expand its presence in Asia, following its success to date.

Announcing the new partnership, Tobias Wasmuht, international retail director, Spar International, said: “Our new partnership with Ramayana in Indonesia is consistent with Spar International’s strategic focus on partnering with leading local and regional chains in growth markets in Asia.

“Together we unite the best of Spar’s global retail expertise and Ramayana’s extensive and longstanding understanding of the Indonesian customer. Ramayana has a proven record of success and a strong entrepreneurial culture and represent a great strategic partner for Spar International.

“We look forward to working in close partnership with the company to accelerate the growth of their food retail business through our unique multi-format strategy and our ongoing focus on freshness, choice, value and service.”

Agus Makmur, president, Ramayana, said “We are delighted to be partnering with Spar International in the future development of our food retail business in Indonesia.

“The Spar brand has proven its success around the world and we believe it will be very well received by consumers throughout Indonesia. Our ambition is that all our stores operate to the best international standards in terms of food quality and service and our new partnership with Spar International will ensure that we achieve this, while delivering a great shopping experience to our customers.”