Spar Netherlands has been offering customers a chance to win tickets to the next European Champions friendly – Holland versus Ireland – on 2 June 2012, by purchasing promotional Unilever products.
From 14-20 May 2012 customers who purchased selected products received a ‘bus ticket’ to fill in to be entered into a prize draw running in every Spar store. The lucky winners and a guest will travel in the Holland ‘team-bus’ to the Amsterdam Arena to see the last warm up match Holland will play before the European Championship begins.
Since 21 May 2012, Spar customers have also been receiving a free model team bus with every purchase of selected promotional items in store.
Flyers and in-store leaflets highlight the items in the offer. Each week during the promotion a different model bus from each of the 16 countries participating in the Championship will be available with the Holland model team bus always included in the offer.
General director of Spar Holding, Sjaak Kranendonk said: “By purchasing just one promotional product and filling in a ‘bus ticket’ everyone can participate in the competition to win this unique prize.
“When you buy selected products in store you can collect European Championship team buses. You can expect a host of exciting offers from Spar.”