Startle’s match Predictor game makes Greene King a winner

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 Startle, the specialist in creating unique music and technology experiences for hospitality and retail brands, has updated its sports Predictor game to include Six Nations rugby, as well as Premier League, Champions League and Europa League football.

Startle trialled the service during the first weekend of this year’s Six Nations tournament, where more than 5,000 predictions were made and 487 free pints were won, and rolled the service out nationwide for the second round of fixtures. The total number of Six Nations predictions rose to 11,485, from almost 2,700 unique players.

One month since partnering with Greene King to launch Predictor, as part of the pub company’s Season Ticket app, customers have made more than 30,000 predictions, with over 1,000 free pints being won, across the nation.

Adam Castleton, CEO of Startle, said: “We are very conscious that our customers want to maximise the in-venue experience, giving people more of a reason to visit them in the first place and stay longer. We have developed Predictor with this in mind, and are pleased to have successfully implemented Six Nations rugby to the app. It is our objective to appeal to as wide an audience as possible, so updating Predictor even further with a greater selection of popular pub sports is definitely something we are considering.”

Startle’s Predictor game is available now through Greene King’s Season Ticket app, which is free to download and play via the Apple App Store and Google Play for Android users.