The capital’s leading fashion and lifestyle outlet centre, London Designer Outlet, is adding to its 70 stores, restaurants and coffee shops with the recent signing of German athleisure footwear aprovider PUMA.
Global B2C marketing automation company, Selligent Marketing Cloud, has announced PUMA, one of the world’s leading sports brands, as a client. PUMA will leverage Selligent Marketing Cloud’s technology to automate its digital marketing campaigns, delivering personalised content to consumers in
Global sports brand PUMA has joined forces with Warner Bros. Consumer Products, on behalf of DC Entertainment to create a kids collection inspired by one of the world’s most iconic Super Heroes, Superman. Since first capturing the attention of kids and
The issue of safety standards in developing world factories, which produce clothes for Western economies, has once again been highlighted by recent events. Martin Philpott, head of retail at information management and business intelligence expert, IMGROUP, explains the demand for responsible