The UK’s insatiable appetite for pure Canadian maple syrup is setting new records for imports of the delicious natural sweetener.
Increased awareness of the syrup, its versatility for cooking and its health benefits have led to booming demand for the 100% natural product.
New figures released today (July 5, 2017) by the Federation of Quebec Maple Syrup Producers reveal imports to the UK for the start of the year hit 1,659,117lbs.
The figures for January to April 2017 represent an increase of more than 200,000 lbs on the same period for 2016. It means annual imports of Canadian maple syrup are now on track to smash the previous UK record of 5.4 million lbs.
Soaring consumption comes after the Federation of Quebec Maple Syrup Producers (FPAQ) announced record quantities of maple syrup were produced in this year’s spring harvest. A total of 152.2 million lbs were tapped from maple trees in the province.
With a network of more than 13,700 producers, the FPAQ is responsible for exporting maple products to 50 countries including the UK. Canada is the world’s largest producer of maple syrup, responsible for 80 percent of the world’s total supply. With an average of 90 percent of the Canada’s maple syrup output is from Quebec.
Boiled down directly from tree sap, maple syrup is an unprocessed, 100% natural sweetener that contains an impressive number of vitamins, minerals and antioxidants, and has been linked with preventing damage to brain cells that causes Alzheimer’s disease.
Serge Beaulieu, president of the Federation of Quebec Maple Syrup Producers, said: “The UK has taken pure Canadian maple syrup to its heart. Consumers love it distinctive, premium flavour and see it as a great alternative to refined sweeteners.
“Imports for the first four months of 2017 have already outstripped total imports for 2007. That represents phenomenal growth in a decade and is testament to UK’s consumers desire to seek out healthier alternatives to sugar.”