Virtualstock wins contract with Dixons Carphone to deliver world class dropship solution


Digital Supply Chain Software as a Service (SaaS) platform provider Virtualstock today announces Europe’s leading multi-channel specialist electrical and telecommunications retailer, Dixons Carphone, as its latest client win. The contract will see Dixons Carphone deploying Virtualstock’s industry leading software platform, The Edge, as it looks to transform the dropship1 business in Currys PC World.

The platform will enable Currys PC World to rapidly expand its dropship supplier base and product range, while also streamlining its order management processes in this area. This will both increase sales and deliver operational savings whilst customers enjoy the same exceptional experience regardless of whether items are in stock or shipped directly from suppliers’ warehouses.

In addition, The Edge will allow Currys PC World to precisely track the status of its orders in real-time and to accurately coordinate inventory levels through a centralised system to avoid out of stock orders, which can be a major source of customer dissatisfaction.

Andrew Harrison, deputy group CEO of Dixons Carphone, said: “As Europe’s leading multi-channel specialist electrical and telecommunications retailer we are a new retailer for a new digital age. Virtualstock’s digital supply chain platform, The Edge, is a key component of our omni-channel strategy and will contribute significantly to achieving our goal of offering the widest and most relevant range of connected products and technology.”

Andrew Mills, chairman & chief executive of Virtualstock, said: “We are delighted to be working with Dixons Carphone and are already helping them to drive growth through their dropship business. Dixons Carphone is the latest addition to our retail client list and we continue to develop the capability and flexibility of The Edge to meet the omni-channel requirements of today’s retail marketplace and drive optimisation across the supply chain.”

Virtualstock’s The Edge is an agile and scalable digital supply chain platform, which streamlines retailer and supplier collaboration utilising real-time data. The Edge enables retailers to rapidly onboard new products and drive range expansion through a market leading dropship or marketplace solution, with surrounding modules to address the wider supply chain visibility challenges that retailers often experience. Virtualstock boasts several of the UK’s top 10 retailers as clients with Tesco, John Lewis and Argos all benefitting from its market leading solutions. Built on the latest programming language, The Edge integrates with any legacy system to give complete visibility and control of all essential data. It can be deployed rapidly, eliminating the need for lengthy systems integration projects.

1Dropship sales are orders received by a retailer that are then directly fulfilled to the customer by the third party supplier.