Italian restaurant chain Zizzi has announced a new partnership with Sainsbury’s to pilot a new offering of take-away items. The partnership begins in Sainsbury’s Balham starting from 7th December 2017.
Customers will be able to order Zizzi’s signature hand-stretched, stone-baked Rustica pizzas either in the Sainsbury’s store or via Click & Collect on the Zizzi website, and pay for products quickly and easily from a dedicated takeaway checkout at the counter. Take-away items will also be available for delivery from the Balham store to Deliveroo users.
The partnership reflects Zizzi’s understanding of the change in customer dining habits and growing demand for replicating restaurant experiences at home.
CEO of Zizzi, Steve Holmes, said: “We are extremely excited about our new partnership with Sainsbury’s. Changing consumer lifestyles have created opportunities within casual dining, we have seen delivery sales grow rapidly behind the increased demand for restaurant-quality food enjoyed at home. Offering our signature Rustica pizzas to go in Sainsbury’s is a natural progression in offering another convenient way for customers to purchase their favourite pizza, ready to eat”.
Sainsbury’s director of fresh food, Adrian Cook, said: “We’re committed to offering our customers an even greater choice of delicious, high-quality food in our stores and, by working with some of the best high street food brands such as Zizzi, we’re attracting new shoppers. We think customers will love the convenience of being able to pick up their ready to eat, restaurant-quality pizza alongside their other favourite foods for a special meal, all under one roof.”