Aldi has partnered with Edinburgh-based The Old Curiosity Distillery to launch a new small-batch premium gin which will be available from all 92 Aldi stores across Scotland.
The luxury spirit is set to delight aficionados across the country, who can now enjoy a deliciously pure, premium gin at the excellent price of just £19.99 (70cl, 40% ABV).
Eidyn (pronounced ee-din), named after the Scottish Gaelic for Edinburgh, has been developed exclusively for Aldi by The Old Curiosity Distillery, which is nestled in the lowlands below the Pentland Hills, just to the south of Edinburgh.
Famed for its captivating ‘Secret Garden’, home to over a thousand juniper bushes and more than five hundred different botanicals, The Old Curiosity Distillery was founded by renowned Scottish herbologist Hamish Martin.
The distillery uses a base spirit, which is then carefully blended with botanicals that are grown, picked and dried by hand, from their Secret Herb Garden, to create this outstanding natural product.
The exceptional quality and purity of this gin will shine through and is best served with a light tonic, a slice of lemon and a sprig of lemon thyme.
Eidyn has been lovingly blended with lemon thyme and lemon balm botanicals which produce fresh citrus notes followed by a crisp juniper finish. The stunning bottle, sure to take pride of place in any gin lover’s collection, features a striking turquoise and gold label, with the clear glass bottle etched with key herbs and botanicals featured in the liquid.
Hamish Martin, director at The Old Curiosity Distillery, commented: “We’re thrilled to be working with Aldi to create a new and truly unique, premium gin. We are a family business and we put our passion and love into everything that we do, and we believe that comes through in the quality of the products that we create”.
“What makes Eidyn so special is the unique blend of fresh lemon thyme and dried lemon balm, juniper, angelica, winter savory and coriander, all of which are grown right here in our Secret Herb Garden using no chemicals what-so-ever to ensure the true essence of these fantastic botanicals are infused into every bottle”.
“I love growing the botanics with all my heart, and I’ve loved creating this new gin for Aldi. I truly hope their customers enjoy it.”
Graham Nicolson, group buying director, Aldi Scotland, said: “It has been a long-term ambition of ours to partner with a leading Scottish distillery to develop a new, premium gin that will form part of our core range across Scotland. We are extremely proud to launch Eidyn Gin, which we know can happily hold its own amongst the leading gins across the country, while carrying an exceptionally competitive price. It’s been a real privilege working alongside The Old Curiosity Gin on this project, and witness the skill, care and passion that has gone into crafting this delicious gin.”