Aldi is removing all plastic lids from its Mamia baby wipes in its latest effort to reduce single-use plastics.
From the middle of August, the UK’s fifth-largest supermarket will sell its Mamia Sensitive, Extra Sensitive and Fragranced baby wipes in its 880 UK stores without the solid plastic lid, saving an estimated 80 million pieces of plastic a year.
The move is part of Aldi’s wider commitment to reduce the volume of plastic packaging used by 50% by 2025.
Fritz Walleczek, managing director of corporate responsibility at Aldi, said: “We are always looking for ways to reduce the amount of plastic we use, and removing single-use plastic lids from the packaging of our baby wipes, without compromising their award-winning quality, is yet another step towards achieving our goals.”
The lid removal is the latest in a number of initiatives by Aldi to make its wipes more environmentally-friendly.
It recently received the ‘Fine to Flush’ certification from Water UK for its Saxon Flushable Toilet Tissue and Mamia Toddler Toilet Wipes, while biodegradable versions of its Mamia baby wipes and Lacura face wipes are available nationwide.