Asda claims to undercut rivals with market-leading deals on Christmas gadgets

Cheapest LED TV on market, Asda claims

Cheapest LED TV on market, Asda claims

Asda claims to be offering a wave of market-leading deals on gadgets including TVs, headphones and e-readers this Christmas.

Leading the charge is the Polaroid 15.6in LED TV, which has been reduced from £89.99 to £69. The space friendly TV is perfect for kitchens and bedrooms alike and is the lowest cost LED model available in the UK, Asda claims. The supermarket has also announced free delivery on all TVs ordered before the end of the year.

The retailer claims it is also undercutting rivals with the new Nook Simple Touch Glowlight eReader, reduced to below £100. This makes it the best deal on the market with competitors including John Lewis, Argos and Currys selling the same glow-in-the-dark model for £109, Asda reports.

Other price cuts include the HTC Salsa which has dropped to £79, down from the launch price of over £300 last year. Asda claims it is the only retailer to offer this sleek mobile which has a dedicated Facebook button and is the ideal gift for teenagers.

The full range of deals is: 

Best Value Product Asda Price
LED TV Polaroid 15.6” LED TV (with remote, SCART, HDMI) £69.00*
Smartphone HTC Salsa (3G, 2.3 Gingerbread & 5MP camera) £79.00*
Glow-in-the-dark e-reader Nook Simple Touch Glowlight £99.00
Digital camera Nikon L25 10MP camera (with 4GB card and case) £39.00
Headphones Denon AHD310R Headphones (on ear) £25.00
Laptop Acer Aspire E1 (15.6”, Intel Pentium, 500GB HDD) £315.00
Printer HP 3055a Printer £45.00

 *with free delivery

From 29 November 2012, the Sony Xperia U smartphone will be available at £149.00 with £50 of Asda vouchers. These are redeemable against anything in store.

Asda technology expert, Andrew Thompson, said: “Whether it’s a gift for your partner or something for the kids, gadgets will top most Christmas lists this year. These deals offer genuine value for people who want great quality, branded products without the hefty price tag.”

All of these products, plus the rest of Asda’s electricals range can be found online at or in larger Asda stores.