Barclay names retail partners ahead of Freedom loyalty card launch

Several new national partners have been confirmed in the line-up of retailers participating in the Barclaycard Freedom reward scheme when it goes live today, 17 March.

Claimed to be the broadest retail rewards scheme in the UK, brands including Shell, Balls Brothers, BSM, F Hinds, Flight Centre, Gourmet Burger Kitchen and Just Tyres, have all signed up to offer reward money to Barclaycard’s eight million cardholders.

As well as household names across a range of retail sectors, Barclaycard Freedom will provide the opportunity for customers to earn and redeem rewards, in pounds and pence, automatically at thousands of small and medium retailers.

In addition to the standard 1% reward money earned on most transactions, some participating retailers will also offer cardholders exclusive promotions.

Barclaycard customers will be able to take advantage of one such offer, with £15 reward money available to earn on car or personal accident insurance from Barclays Insurance.

Other participating retailers include: LA Fitness, YO! Sushi, Goldsmiths, Pizza Express, Nationwide Autocentres and npower.