Better weather improves consumer footfall, new shopping centre index reveals

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UK consumers shopped more over the past week according to the International Council of Shopping Centers (ICSC) and Path Intelligence and as measured by the Path Index.

The Path Index — which integrates shopping-centre footfall and the time spent per visitor into a shopper-hours index — accelerated by 18.4% from the prior week to 83.7 (8 January 2012 = 100) for the period ending 27 January 2013. However, on a year-on-year basis, the Path Index was down 5.7%. 

The Path Index is not seasonally adjusted and is affected by calendar differences.

Sharon Biggar, Path Intelligence’s CEO, said: “Shopper hours and footfall improved during this past week versus the prior one as weather became more favorable. Snowstorms weakened the index dramatically in the prior week, so the weather reprieve this week certainly had an impact on the increased shopping activity.”

Week Ending Date Index, January 8, 2012 =100 Year/Yea % Change Week/Wee % Change
Sunday, January 27, 2013 83.7 -5.7% 18.4%
Sunday, January 29, 2012 88.8 -4.4 2.7
Sunday, January 30, 2011 92.9 2.9