The Body Shop International has announced that it will open for trading in Chile in August 2016. Chile is The Body Shop’s 66th global market and follows the expansion of Brazil in 2014. With a population of 17.8 million (UN Data), Chile is a stable and prosperous region of South America.
The first store will open in Santiago, Plaza Egaña Mall; the most sustainable mall in Chile. It will offer The Body Shop’s global icon products such as Shea body butter and the Vitamin E range, as well as new favourites like Oils of Life facial oil and Drops of Youth.
“We are excited to bring The Body Shop brand to Chile. After opening in Mexico in 1993 and Brazil in 2014, it is our third market in Latin America and we are convinced the region offers growth potential and opportunities for development,” said Paul Kimberley, The Body Shop’s director for Latin America. “We will work with colleagues in L’Oréal Chile, benefiting from their regional expertise and customer insight to help us deliver first class products and service to suit the Chilean market.”
The Body Shop has had strong connections to Latin America for many years, with nine of its Community Trade suppliers located in the region.
Kimberley said: “We source some of our most highly-prized ingredients by working directly with the local communities in the rich biodiverse areas of Latin America; for example, organic Brazil nut oil from Peru, organic soy from Brazil and organic cane sugar from Paraguay. We are committed to protecting and enriching these precious parts of the world and supporting the communities who live there.”