100 Budgens stores have teamed up with the world’s largest surplus food app, Too Good To Go, to fight food waste.
This expansion announcement comes as Budgens and Too Good To Go celebrate saving 25,000 Magic Bags of food from going to waste since the first store in East Finchley came on board in June 2019. This means together the brands have saved 62,500kg of CO2e emissions, the equivalent of that created by fully charging 11 million smartphones.
Too Good To Go lets people buy surplus food and drink from retailers, restaurants, pubs and producers to stop it from going to waste. Consumers simply download the free Too Good To Go app and search for nearby businesses with unsold produce. They then purchase a ‘Magic Bag’, collect it at an allotted time and enjoy it.
The Budgens Magic Bags contain a mix of short-dated fresh groceries, food-to-go items and ambient produce, all at risk of going to waste.
On joining the app, Avtar Sidhu, owner of St John’s Budgens said: “It’s a win-win. Too Good To Go has allowed us to streamline the waste process, helping us save valuable time and resources that were previously spent throwing food away. It is also the right thing to do because wasting food doesn’t make sense. Fighting food waste makes our brand environmentally conscious and community focused.”
Mike Baker, brand director – Budgens, said: “It is fantastic to know that so many Budgens retailers have seen the value of Too Good to Go for their business. This service really is great in so many ways; it reduces food waste and costs; gives back to local communities and helps retailers with their sustainability efforts. The Magic Bags really do deliver outstanding value and the feedback from our retailers has been tremendous. I’m sure this is just the start as more and more retailers come on board with this simple, efficient and rewarding scheme.”
Paschalis Loucaides, UK managing director at Too Good To Go, said: “It’s great to see 100 Budgens retailers joining our app to fight food waste. These stores are at the heart of their communities and so we’re pleased to help them to become more sustainable and carry on thriving. With such an exciting variety of foods potentially available to be rescued, I know their Magic Bags will continue to be really popular with our users.”