Italian coffee brand, Caffè Nero; Swiss chocolatier, Lindt; and bubble tea specialist, Chaboba; are confirmed to open at the London Designer Outlet, the capital’s first outlet centre, located at Wembley Park on 24 October 2013.
Popular in Asia, North America, Canada and Australia, bubble tea is a tea-based drink, which has tapioca pearls at the bottom of the cup, giving the drink a bubbly appearance. Chaboba will offer three types of bubble drinks: milk bubble tea, fruit bubble tea and crush boba (smoothie) in a variety of flavours.
The 350,000sq ft centre, which will open its doors to the public in less than four weeks, now has over 70% of its 100 units leased with retailers from high end labels LK Bennett, Superdry and Guess, to high street staples Marks & Spencer, GAP and Clarks.
London Designer Outlet will also be a leisure destination for the local community and beyond, claim developers. The centre will boast a nine-screen Cineworld and a host of dining opportunities offering everything from burgers and barbecue to noodles and nachos, to pizza and piri piri.
James Saunders, chief operating officer of Quintain, said: “With so much to offer shoppers under one roof, we are building a leisure destination equipped with everything people need for a great day out. For us, this means offering both the brands our visitors know, love and hope to see but also a few surprises along the way. I must confess, I’ve never tried bubble tea but I’m looking forward to my first cup.”
The launch of London Designer Outlet will also mark the completion of the first phase of the major new Wembley Park development being created by Quintain, and will be fully integrated into Wembley’s existing offering. Located next to Wembley Stadium, Wembley Arena and an iconic new four star Hilton hotel, London Designer Outlet will be easily accessible by rail, road and Tube.