Camden Town Brewery, the leading London craft brewery, is readying itself for the launch of its latest limited edition lager, an Oktoberfest special.
Oktoberfest has been brewed in honour of the brewery’s love affair with all things German. Inspired by Bavaria, home to the world’s largest beer festival Oktoberfest, Camden Town Brewery combines its famous crisp Hells lager with ingredients from the region to create their new, single batch seasonal beer.
Brewed using German ingredients, Oktoberfest is complex and nutty with a crisp, dry finish. Munich and Chocolate malts are combined with Camden’s house pilsner malt, adding richness and creating a slightly fuller bodied version of Camden’s famous Hells, with an ABV of 5.7%. Oktoberfest is the go-to lager to kick back with this autumn – lederhosen are completely optional.
Oktoberfest will launch on Friday 16 September at 7pm across six London venues with a series of Camden’s signature ‘Camden Shouts’, which sees punters drink the beer on Camden until the first keg runs dry.
Available on tap and in 500ml printed glass bottles, illustrated by London-based artist Jay Cover, Oktoberfest will be stocked at Camden’s own bars as well as at a selection of other bars, pubs and bottle shops. The beer will also be on offer Camden’s annual Tank Party on Saturday 1st October, the ultimate alterative Oktoberfest event in the capital.
Jasper Cuppaidge, founder of Camden Town Brewery, says of the launch: “Oktoberfest is like Christmas for lager. All year ‘round breweries like ours – and those that inspired us in Germany – work hard brewing lager, and during Oktoberfest we get to celebrate it.
Lager, the greatest beer style in the world, commemorated with a slightly fuller bodied, richer version of Hells. Think of it like Hells putting on its lederhosen.”