The comment column is for retail professionals to have their say. Whether responding to published opinion, reacting to or challenging reports or commenting on retail trends and predictions this is where you can gauge sentiment on all sorts of retail focussed topics.
Online security company, Infoblox, have outlined five steps for retailers to protect themselves and keep their customers safe online this shopping season
Every couple of months, there’s another story proclaiming that the time is nigh for physical stores - a recent report actually revealed that Britain’s high street lost more than 2,400 shops last year. Yet, new store openings are seen to
2020 is almost here, and if you’re in retail, you’re likely wondering what the next 12 months will bring. For me, there are three key trends to watch.
Ben Stirling, managing director, of Webloyalty, the provider of market-leading reward platforms, sounds the death knell for Black Friday: “Consumers should enjoy the Black Friday deals while they can because as it stands, the model is not sustainable for British
Black Friday – the mere utterance of these words can either make excited shoppers froth at the mouth or send shivers up the virtual spines of online brands who aren’t prepared for one of the busiest shopping days of the
The expectations on companies to be transparent about their ways of working are greater than ever before. Nowhere more so than in the area of supply chain management. In our globalized economy, how businesses outsource as well as purchase
As retailers ready themselves for the busiest time of the year, many will leverage a variety of newer technologies to boost engagement with today’s digital savvy shoppers. And despite some analysts forecasting 2019 sales to remain relatively flat, according to
So you spent your money on the “best” media money could buy, to reach the audience that you “learned” was the target audience for your brand, yet the return on investment (ROI) isn’t what you expected?
As Q4 begins and the end of 2019 quickly approaches, many marketers are looking ahead to 2020. Allocating budgets is a challenge when so much in this fast-moving industry is still unknown. Will Google surprise SEO specialists with sweeping new
Despite the Brexit deadline looming ever closer, most of us are still in the dark as to how the UK will leave the European Union (EU). According to Duff & Phelps, the global advisor that protects, restores and maximises value
As 2019 comes to a close, we've got our eye on the marketing trends to watch for in the new year. New technology, new uses of social media, and new ways that people communicate and connect will all define marketing
In the turbulent and ever-changing retail sector, there is one thing which is certain. Playing the same game you always have is going to get you nowhere. In an increasingly data-driven world, the champions of retail in the future will
As 21.7% of the world’s population – that’s 2.14 billion people – are expected to buy online by 2021, the CEO of a global luxury packaging company has said there needs to be a ‘synergy’ between e-commerce and in-store packaging
The latest figures show that online gambling is now the largest gambling sector in Britain, with 39% of all gambling taking place virtually last year.
Something is emerging in the old industrial areas, an exciting idea that is challenging the High Street and injecting the fun back into retail. The exact opposite of big box retailing, Boxpark, a food and retail park made out of
The toughest part of attracting new clients to a business is initially getting them in the door or onto a website. According to Marketo, 96 percent of first-time visitors to a site won’t buy at that time. But that doesn’t
Despite well-publicised struggles for high street stores, the UK retail industry registered over £380 billion in sales in 2018, which represented a third of all consumer spending and 5% of the country’s total GDP. Regardless of the negative headlines, it’s
More and more, companies are working on ways to get their marketing initiatives off the page or screen and into the real world, to create opportunities for people to interact with their brand up close. Effective experiential marketing causes a
Experiential marketing, also known as engagement marketing, is a hot topic in the modern marketing industry. Companies and brands are looking to create brand loyalty through experiences that breed trust and inspiration in consumers rather than gaining attention through
Britain’s new Prime Minister, Boris Johnson, is likely to create six new free ports with low or zero taxes if Britain leaves the EU without a deal on 31 October 31, claims the international parcel price comparison site ParcelHero. It
Responding to the announcement of Rt Hon Boris Johnson MP as the new UK Prime Minister, Ian Wright CBE, FDF chief executive said: "The UK's largest manufacturing sector, food and drink, is central to our critical national infrastructure. The industry
Black Friday and Cyber Monday have become a fixture in the British retail calendar, and a much-needed boost to sales. As we pass the halfway point of 2019, Claranet has urged retailers to start preparing, stress-testing, and optimising their infrastructure
In order to run a successful business, two things need to be considered. One, the costs of running, and two, the cash flow that will support this. As you’re adding up the costs, you may be surprised at the different
The chances are that you have already experienced a moderate amount of success if you happen to own a retail-based website. Not only are these business models extremely flexible, but the capability of connecting with a massive virtual audience signifies
A pop-up store isn’t just a temporary place for you to sell your goods. It’s a chance for you to create buzz around your business and to spread your brand’s message far and wide. That’s why you need to create
