By Andrew Witkin, founder and president, StickerYou No matter what you’re selling, you should be making storytelling an important part of your brand. Stories are an ingrained part of who we are as human beings, something we have been doing
Articles in category: Comment
The comment column is for retail professionals to have their say. Whether responding to published opinion, reacting to or challenging reports or commenting on retail trends and predictions this is where you can gauge sentiment on all sorts of retail focussed topics.
On the list of marketing priorities, unboxing often comes last. But it shouldn’t. The unboxing experience can be a powerful way to reach consumers and engage with them in a meaningful way, leaving a positive impression that they may share
Waste reduction charity WRAP reports that households throw away approximately 7.1m tonnes of food each year. A further 3.1m tonnes is thrown away having expired on shelves in stores or in the supply chain. Meanwhile, University of Edinburgh research claims
With billions of people accessing the internet on a daily basis, digital marketing has become a necessity for businesses across the globe. How well you plan and execute your digital marketing strategy will directly affect the growth of
Fire alarms are lifesaving pieces of technology and a must-have for a hospitality or retail operator, says Call Systems Technology
The annual cost of fires in the UK is estimated by the Fire Sector Federation to be a staggering £9.1 billion. Shockingly, for the fire service, the cost of call outs is rising, and the greatest increases are a consequence
With British consumers expected to spend in the region of £400 million on Easter eggs and Easter-related confectionery this year, the increasing choice of options available on supermarket shelves reflects the continuing fragmentation of UK shoppers and their needs.
Keeping your customers coming back time and time again is crucial in securing the long-term sustainability of your business – but how can you ensure they are getting the same high-quality service when ordering online as they might expect in-store?
Referral: using the power of word of mouth to navigate today’s fickle consumer landscape and the rise of the conscious consumer
Brexit, global economic uncertainty, climate change, consumer unease with the impact retail is having on the planet. All and any of these factors can be said to be having an impact on the UK retail industry. Notably, following a damning
The UK Government announced today it will scrap tariffs on most shipments coming into Britain following a no deal Brexit; and ruled out new checks and controls at the EU/UK Irish border in an attempt to reduce new costs, delays
The retail landscape is constantly shifting. Whether it’s the disruption of e-commerce and customization, or the changing moods of consumers, nothing in retail stays the same for long. Because of this, it’s imperative to stop on occasion and take stock
By Sid Holian, managing director of Bis Henderson Consulting, an operating division of Bis Henderson Group
It’s hard to find a cashier at the Amazon Go stores now open in Seattle and Chicago. It’s not because they’re all taking a break at once, it’s because they don’t exist. The fledgling store, with four
Gone are the days of large-scale manufacturing and the adoption of a one-size-fits-all approach to retailing. The key to retail growth in the FMCG industry is personalisation. Possessing a more in-depth understanding of what, when and where consumers are buying,
As convenience retail continues to grow as an industry sector, retailers must remain focused on the most significant trends that will see their businesses flourish, and in so doing, strengthen their standing in the ever-competitive retail environment.
Sustainability, profit friendly packaging and the benefits of AI: why 2019 is going to be a year of positive change for the supply chain
2019 is set to be a big one when it comes to change, and as Brexit approaches, the retail and logistics industry won’t be immune from the shake up. But just as political unrest and consumer demand has encapsulated 2018,
Digital transformation projects will continue to disrupt the customer experience in 2019, says Aspect Software
Customer experience expert provides predictions of changes to the contact centre and customer service landscape for the year ahead
It’s no secret that the retail sector has had a tough year. From a host of high-profile CVAs, to reports of weakening consumer confidence in the run up to Brexit, it is clear that retailers are finding trading conditions more
Chief executives from a range of top consumer companies have urged young people starting out to focus on developing personal attributes, such as entrepreneurism, empathy and the readiness to take on new challenges, which increasingly drive success.
This weekend EU leaders will meet to discuss the UK’s final Brexit terms as headlines continue to ricochet between high anticipation and dashed hopes of a deal. The prospect of high import tariffs, labour shortages and a bonfire of regulations
The growing importance of Halloween as a retail shopping occasion underlines the importance for brands to exploit its potential by developing activation plans that are clearly linked to the specific needs of their target shoppers. Category management and shopper marketing expert
It’s time to start waking up to Click & Collect – not as a fulfillment afterthought – but as integral to the retail experience of the future. 12.75m UK consumare too valuable to be ignored. That’s the number that now prefer
Take a moment to consider how much time you spend on the Internet during an average day. When was the last time you purchased a product with the help of an online portal? The chances are high that you now
Nicla Di Palma, equity analyst at Brewin Dolphin, discusses a revival of consumer interest in the luxury sector ahead of London Fashion Week
When you turned on a tap at home this morning, it’s unlikely you will have given any thought to who made it never mind the mechanics that contribute to its functionality. And, while your interest in those often under-appreciated domestic
By Kevin Carrick at global retail software solutions provider Data Clarity The retail news has been dominated by reports of the buyout of House of Fraser by Mike Ashley, the owner of Sports Direct for £90m, and his vision for creating the