New for spring – Soreen Chocolate & Orange Mini Loaves
The nation’s favourite malt loaf brand, Soreen, have announced some spring-tastic news for fans, as they are now selling Chocolate & Orange Mini Loaves for Easter.
Articles in category: Cakes
Make Britain bake again: baking campaign launches to get Britain baking
Launching this month, the Easy Peasy Baking Campaign has been created to encourage non-bakers to stick the oven on and get baking in 2020!
Rich Products unveils Baked range for wholesale, grocery, foodservice and OOH channel
Indulgence is back – and Rich Products’ (Rich’s) innovative thaw-and-serve and bake-off range is perfectly placed to help retailers, foodservice professionals and OOH retailers satisfy the sweet-toothed cravings of the UK’s consumers.
The healthier alternative taking January by storm
The nation’s most loved Malt Loaf brand, Soreen, are raising awareness of the benefits of making a simple food swap – from a cake bar to a Soreen bar – for a healthier choice or swap this January.
Soreen launches vegan Banana Loaf Bars
Leading British manufacturer of the nation’s favourite Malt Loaf, Soreen, has expanded its range within the convenience snacking category with the launch of their new Banana Loaf Bar, an individually wrapped snack-sized version of the brand’s Banana Malt Loaf.
Rekan completes multi-million pound factory for global sweet bakery brand, Rich Products
The construction consultancy Rekan has completed the build of a multi-million pound state-of-the-art factory and head office facility near Andover, Hampshire, for the worldwide sweet bakery manufacturer Rich Products.
Stuart to deliver on-demand doughnuts direct from Krispy Kreme UK stores
Stuart, the last mile delivery platform that specialises in same day and on-demand delivery is today announcing its partnership with Krispy Kreme UK to provide customers with made fresh daily, hand decorated doughnuts direct from its stores.
London cake company Konditor launches two summer cakes of the month
Konditor is celebrating summer with the launch of two new summer bakes for cake lovers across the capital. The first, July’s cake of the month, is a limited edition Strawberry Lemon Cake, and the second, August’s cake of the month,
Bahlsen relaunches indulgent treats as Praline Squares and Luxury Jaffa Cakes
Bahlsen, the family-run biscuit company, is relaunching two of its indulgent treats with new brand names and packaging. First Class and Messino will now be branded “Praline Squares” and “Luxury Jaffa Cakes” respectively. The new descriptive product name ‘Luxury Jaffa
Soreen gets set for summer with new on-pack promotion
Leading British manufacturer of the nation’s favourite Malt Loaf, Soreen, has announced an exciting new on-pack promotion that offers consumers the chance to win a new bike every day.
Soreen launches Seeds & More Loaf
The nation’s favourite malt loaf brand, Soreen, has revealed the launch of their new Seeds & More Loaf, a new malt loaf filled with cranberries, pumpkin seeds and sunflower seeds to create a deliciously squidgy loaf with a tasty crunch.
McVitie’s launches comical new film for Jaffa Cakes starring TV star Joey Essex
McVitie’s today launched a comedy hero film for its new Jaffa Cakes Nibbles campaign, ‘Jaffa Whaaaaat?’, starring popular TV star Joey Essex. The integrated campaign sees McVitie’s pleading with Jaffa fans to help describe the new McVitie’s Jaffa Cakes Nibbles,
Smith&+Village unveils iconic Harvey Nichols food collection
Creative and strategic branding partnership Smith&+Village has unveiled its fearlessly stylish rebrand of the Harvey Nichols food collection.
There won’t be a crumb in sight as Muffin Break opens its new store in Cramlington
Muffin Break, the well-known café-bakery chain, has today announced that it will open its new store in Cramlington, Northumberland at 10am on Thursday 1 November 2018. The new venue will create 15 full and part-time jobs for the local community
Soreen adds exciting extension to successful Lunchbox Loaves range
This year the nation’s favourite malt loaf is celebrating its 80th birthday and to mark the occasion they’ve launched a new strawberry flavour. Strawberry is the fourth addition in the family favourite Lunchbox Loaves range, which includes apple, banana and traditional
Nākd says new limited-edition Lemon Drizzle will brighten sales
!Nākd is putting the icing on the cake by introducing a new Lemon Drizzle bar to its Limited Edition tasty treat range. The new limited edition Lemon Drizzle bar will replace the successful limited edition Nākd Carrot Cake bar as
Swedish brand Almondy celebrates 15-year milestone for Daim cake
Swedish brand Almondy is celebrating a milestone in the company’s history as its best seller, Almondy Daim marks its 15th anniversary and a return to IKEA, that other icon of Swedish-ness. Launched in 2001, combining the traditional Swedish almond base with
Kellogg’s expands Coco Pops brand with brownie-style Choco Bakes
Kellogg’s is taking a big swing at expanding the Coco Pops brand with delicious new brownie-style bakes. Coco Pops Choco Bakes, arriving on-shelf in June, represent the cereal giant’s attempt to use the Coco Pops brand – the number one brand
The Fabulous Bakers re-launches with animated advert highlighting natural ingredients
The Fabulous Bakers, a leading branded muffin and flapjack producer owned by Daelmans Group and previously the Fabulous Bakin’ Boys, has launched a nationwide integrated cinema, press, digital, PR and sampling campaign to introduce its new range of all natural snacks.
Krispy Kreme brings back Reese’s peanut butter doughnut for the summer
After high demand for the return of Krispy Kreme’s Reese’s peanut butter doughnut, the craving is now over! The fan favourite is back for the summer along with two new nutty Krispy Kreme Reese’s products. The Krispy Kreme Reese’s doughnut
Fabulous Bakin’ Boys rebrands to The Fabulous Bakers
Fabulous Bakin’ Boys, the UK’s leading branded muffin and flapjack producer owned by Daelmans Group, has rebranded to The Fabulous Bakers ahead of a major marketing push this summer, which will focus on its all natural ingredients. The Witney-based bakery
The Co-operative Food to launch new home baking collection
The Co-operative Food is to launch a new home baking collection offering an even wider range of inspirational and innovative lines as millions of amateur-baking Britons pick up their rolling pins and don their aprons to try their hand at
Krispy Kreme UK creates giant box of 2,400 doughnuts to launch service for big occasions
Commuters in North London got a shock as they stumbled across the first ever Double Hundred Dozen - Krispy Kreme UK’s biggest ever box of doughnuts prepared freshly this morning to launch the retailer’s new Occasions offering. The giant, iconic
Mondelez International to promote bear-shaped sponge snack, Barny, to families in nationwide tour
Barny, the bear-shaped sponge snack brand launched by Mondelez International last year, is targeting families with a new campaign created by Arc London. Barny’s World of Discovery will visit 11 different locations across the UK. Beginning at the Manchester Arndale Centre on
The Co-operative Food launches rose topped cake in Truly Irresistible range
The Co-operative Food has added a centre piece cake to its range this spring, which it claims is guaranteed to delight cake lovers nationwide. The Co-operative’s premium Truly Irresistible Rose Cake – a light Madeira sponge with sweet raspberry jam
