Oatly launches first European-wide creative in UK: Are You Stupid?
Oatly, the original Swedish oat drink company, has launched its first European-wide creative campaign to ask one very simple question... Are You Stupid?
Articles in category: Free-from
Shaken Other extends availability with Morrisons launch
Shaken Other has announced an exciting new deal to supply Morrisons stores with its dairy-free shake range.
Prewett’s launches Enrobed range of gluten free biscuits
Prewett's has launched a new ‘Enrobed’ range to help retailers meet the growing demand from consumers looking for more indulgent gluten free biscuits.
Join MasterChef Champion for a glorious gluten free vegetarian Stir up Sunday
You are invited to join Coeliac UK and their ambassador, MasterChef champion Jane Devonshire on Stir up Sunday, 22 November as she demonstrates how to make a delicious gluten free vegetarian Christmas pudding as part of the charity’s new Christmas
Alpro unveils 2025 health and sustainability commitments and new investment in UK factory
Alpro, one of the first worldwide companies specialising in plant-based foods and drinks, is celebrating 40 years since its foundation with the release of a new five-year health and sustainability action plan, titled ‘Feeding the Future With Plants’.
Electric bike sharing scheme, HumanForest, partners with Rude Health
HumanForest, London’s only free, electric bike sharing scheme, announces its partnership with Rude Health. Rude Health is committed to sustainability and wellbeing across all their products, which is fully aligned with the HumanForest ethos. This partnership with Rude Health follows
Little Bandits’ coconut-based yogurts launch into Asda stores
Little Bandits is a range of coconut-based yogurts come in three flavours – strawberry, banana and apple & pear - no dairy, no soya, no worries and all deliciously fruity and seriously smooth. It launched its strawberry and banana flavours
Shaken Udder diversifies into plant-based market with launch of Shaken Other sister brand
Shaken Udder, the #1 premium milkshake brand in the UK has entered the plant-based market with a launch of a dairy-free sister brand, Shaken Other, targeting 25 million flexitarians in the UK.
Alpro bolsters Big Pot line-up with a 100% oat-based option
Plant-based category leader Alpro is bolstering its popular Big Pot line-up to offer shoppers a 100% oat-based option in the yogurt aisle.
Sainsbury’s lists Vitalite Dairy Free Cheese Alternatives
Vitalite Dairy Free Cheese Alternatives will soon be available in Sainsbury’s stores nationwide, thanks to a new listing and sponsorship agreement.
Alpro unveils ‘Make Yours Oat with Alpro’ campaign, featuring Vinnie Jones, Pixie Lott and Nicola Adams
Plant-based pioneer Alpro is launching a new cross-channel campaign in a bid to accelerate further growth for its fast-growing Oat drink portfolio.
Gluten free bakery, Davina Steel, launches kits into Waitrose
Davina Steel, the only gluten-free bakery in East Anglia, has just secured a huge deal to supply top supermarket chain, Waitrose.
Coeliac UK launches appeal to keep support going for thousands with autoimmune disease
National charity Coeliac UK has launched an appeal so it can continue to support its vulnerable community during this time of crisis.
Davina Steel launches gluten free snack range
Award-winning gluten free bakery, Davina Steel, has launched a brand new range of baked snacks to fill a gap in the market for gluten-free on-the-go products.
Gluten free bakery gains Salsa accreditation
Davina Steel Gluten Free Bakery is celebrating a great start to the New Year having been awarded the SALSA accreditation for its bakery based in Halstead, Essex.
St Peter’s Brewery launches two gluten free beers
St Peter's Brewery has announced it will be launching two new gluten-free versions of its Cream Stout and Suffolk Gold beers, appealing to a growing number of coeliacs and intolerance sufferers in the UK.
Davina Steel launches into The Co-Op
East Anglia's only gluten free bakery, Davina Steel, has just confirmed a deal to supply Co-op stores across the region.
Alpro to launch national Good For You campaign featuring Usain Bolt
Alpro is unveiling its biggest-ever national TV campaign with a new creative featuring global celebrity Usain Bolt, as the brand continues its bid to lead the next wave of growth for the fast-paced plant-based category.
Saputo Dairy UK launches Lactose Free Nibbles and Clover ‘Spread the Love’ marketing campaign
Saputo Dairy UK is extending its range of lactose free cheese this October with the launch of Cathedral City Lactose Free Nibbles. The company has also announced a new marketing campaign, Spread the Love, supporting
Saputo Dairy UK launches Vitalite dairy free cheese
Saputo Dairy UK has announced the launch of its Vitalite Dairy Free Cheese Alternatives, building on the success of its category-leading Vitalite spread. These are now available exclusively at selected Asda stores nationwide.
FREEE announces improved brown bread flour recipe
Leading gluten free flour and food brand FREEE has improved its naturally Gluten Free Brown Bread Flour (£2.35/1Kg). The new premium blend now includes gram flour, as well as buckwheat flour, to give freshly-baked bread an even better rise and
Dairy Crest launches dairy-free Vitalite Baking Block
Dairy Crest is pleased to announce the launch of a new line extension for its Vitalite dairy free spread brand, Vitalite Baking Block.
Free-from bakery category leader, Genius Gluten Free, launches new brand identity
Free-from bakery category leader Genius Gluten Free has launched a new brand identity across its popular range, with design from London-based B&B studio. As the Free-from category moves further into the mainstream, B&B studio has reasserted the brand’s position as an
Doves Farm increases free from range with two new pasta varieties
Doves Farm, the award-winning family-owned Wiltshire millers and bakers specialising in Organic and Free From flours and foods, has further invested in its Free From range creating two new additional pasta varieties; Maize and Rice Tortiglioni and Brown Rice Tortiglioni. The
Wellaby’s introduces Simple Bakes as alternative to potato crisps
Wellaby’s has reinforced its passion for creating naturally tasty snacks with its latest snacking innovation, Simple Bakes. An ideal alternative to regular potato crisps, Simple Bakes are a brand new range of delicious, moreish, savoury snacks that everyone can feel
