Yoplait Kids, creator of market-leading brands Petits Filous, Frubes & Wildlife, is delighted to unveil the launch of an exciting new on-pack promotion and announce an inspiring line-up of Team GB ambassadors as part of its ‘Moments of Gold’ campaign.
To help mark World Digestive Health Day (29 May), Bio&Me, gut health food brand co-founded by Jon Walsh and renowned dietitian and best-selling author, Dr Megan Rossi (PhD RD) - also known as The Gut Health Doctor - makes its
Yoplait Kids from General Mills has unveiled that it is joining forces with Team GB for the Tokyo 2020 Olympic Games, now being held in 2021, as it aims to further push its mission to help kids get the right
Leading drinkable yogurt brand YOP from Yoplait has partnered with LDN UTD, the esports organisation that unites social responsibility, to be title sponsor for December’s Inter-Borough Esports Championships.
Nomadic Dairy has launched its first multipack format, with two of its Yogurt and Oat Cluster flavours going into three-packs. The pair - Strawberry and Chocolate - are the UK’s best-selling breakfast yogurts and the top two yogurts in the
award-winning, bio-live Greek style yogurts with a market-leading
The no. 1 brand in kids’ yogurt, Petits Filous, has unveiled its new Goodness campaign that calls out the brand’s credentials as a healthy snack for children, grounded in goodness. Preceded by recent sugar reduction renovation across its core range,
The NBA today announced a partnership with Yoplait that sees its celebrated drinkable yoghurt brand YOP named as a Promotional Partner and the Official Yoghurt of The NBA Paris Game 2020 presented by beIN SPORTS. France’s first regular-season NBA game,
Yoplait’s premium yogurt brand Liberté has undergone a stylish redesign. Available now, the new look calls out the natural ingredients and luxurious, thick texture in each pot.
Petits Filous, the no. 1 brand in kids’ yogurt, is teaming up with Muddy Puddles, a children’s outdoor clothing brand, for an on-pack promotion that aims to encourage families to learn new ways to play outdoors.
The no. 1 brand in kids’ yogurt, Petits Filous, is debuting its first ever No Added Sugar range. Petits Filous No Added Sugar has 4.9g per 100g of sugar, and is made with naturally sourced ingredients.
Müllerlight launches its first Italian-style super-creamy tasting yoghurt, Amore, offering its health-conscious customers a special moment of ‘me time’ indulgence that is fat free.
Greek fine food producers, Odysea, has announced three exciting new dairy products launching in Abel & Cole from the end of February, adding to its extensive range of authentic Greek and Mediterranean products.
Petits Filous from Yoplait will return to TV screens this February. The advert will relaunch the brand’s successful Play Free campaign and this year will support the new Change4Life initiative, which encourages parents to “make a swap when you next
Leading British dairy brand Lancashire Farm Dairies has once again topped the bill at this year’s summer shows with nine awards, and two very high commendations in the dairy category.
Following the commercial success of Yakult’s 2016 TTL campaign, ‘Science not Magic’, the Japanese fermented milk drink brand is back with the next epic instalment.
Danone launches The Danone of the World, a new brand range of five yogurts and fermented milks inspired by authentic recipes from regions around the world with a rich history of yogurt making.
Liberté, part of the General Mills group, has announced the landmark launch of three luxurious yoghurts in glass jars which are ideal for shoppers looking for an indulgent moment. Liberté Origins will contain delicate ‘French style yoghurt’ served on top
Nature’s Finest, the premium potted fruit brand is this week, launching additional on-pack messaging with new lid stickers.
Arla Foods UK is launching Fibre, an innovative new range of fibre-packed yogurts, with a national multi-channel campaign created by Wieden+Kennedy London.
Yoplait, part of the General Mills group, has added an indulgent new line-up to its Liberté portfolio of yogurts: Liberté Excellence.
Liberté Excellence is deliciously thick, creamy and simple. The yogurt is made from just milk and cream, and is served
Yoplait, part of the General Mills group, is investing £3m in the Liberté brand above the line over the next six months and is now launching yogurt pouches under the Liberté brand in a category first for adult chilled yogurt
FrieslandCampina is dominating London Waterloo station to kick-start its 2016 brand launch for yogurt drink Optiwell.
The “Thank Goodness” campaign is leveraging the entire Waterloo poster inventory of Primesight, one of the UK’s leading OOH media owners, from February 15-28 to
Artisan Greek food brand Odysea has launched a Feta & Greek Yoghurt spread, now available exclusively from Waitrose.
Produced by leading, family-owned Greek feta cheese maker, Roussas Dairy, the spread uses only pasteurised sheep’s milk and real Greek yoghurt to achieve
NOMADIC, world inspired yogurt makers, is bringing its Labneh, a Lebanese-style savoury yogurt to the retail trade from the restaurant market, where it has successfully been served for over 25 years. Launching into Tesco’s yogurt fixture with a RRP of £1.89