Fresh produce grower and supplier JEPCO launches own label ‘Living Lettuce’ in Co-op stores
Fresh produce grower and supplier JEPCO has launched its hydroponically produced own label ‘Living Lettuce’ innovation into Co-op stores nationwide.
Articles in category: Fresh produce
Focus on the future for fresh fruit and vegetables: SIFAV steps up sustainability ambitions in 2025 program
The companies united in the Sustainability Initiative Fruit and Vegetables (SIFAV), as set-up and hosted by IDH the Sustainable Trade Initiative, have launched their new collaborative sustainability strategy for 2025. The new ambitions focus on reducing the environmental footprint across
Plans to revitalise North East fresh produce industry take step forward with £3m investment into hub
The North East is set to welcome a pioneering new initiative in the fresh food market which will act as a one-stop ‘hub’ for fresh produce growers, traders, and customers in the region.
Provenance Potatoes now in 2kg family bags
Provenance Potatoes is launching a 2kg retail pack, brilliantly sized for store shelves in farm shops and independent retailers across the South of the UK. The new retail pack is the perfect size for families, with the added bonus that
Scottish berry brand’s sales almost double thanks to new lockdown marketing campaign
Premium Scottish berry brand, AVA Berries, is toasting its strongest seasonal sales to date following the launch of a new influencer and experiential marketing campaign shortly after lockdown was introduced. So far this year, almost 4.7 million punnets of AVA strawberries
Fairfields Farm launches new season baby potatoes
The warmer weather can mean only one thing, the chance to enjoy the tastiest early British new potatoes directly from Fairfields Farm.
Florette launches Crispy Asian and Mediterranean inspired mixes
Leading salad brand – Florette – is continuing to develop new and innovative products with the launch of its latest Crispy Asian and Mediterranean inspired mixes into supermarkets which feature micro leaves that really pack a punch when it comes to flavour.
Apple brand, Kanzi, urges consumers to switch in new integrated campaign
International apple brand Kanzi has supercharged its marketing efforts this season with the launch of a powerful new integrated campaign that invites UK consumers to experience the power of great taste and switch to Kanzi.
Florette adds microwaveable Green Beans pouch to line up
Leading salad brand, Florette, is launching an innovative new product this summer as part of its ‘Naturally Tasty’ range to take a first step into the prepared vegetables category with a microwaveable Green Beans pouch.
Angus Soft Fruits triumphs at prestigious UK-wide industry awards
Scottish berry grower and supplier, Angus Soft Fruits has triumphed at this year’s Fresh Produce Consortium (FPC) Fresh Awards held on Thursday 6 June at The Pavilion in London, winning the coveted Foodservice Supplier of the Year Award.d
Florette launches Sweet Crispy salad
Florette – the leading salad brand – is launching a new ‘Sweet Crispy’ salad mix to complement its iconic ‘Classic Crispy’ product, with a major multi-channel marketing campaign this summer, including TV, digital, social media and PR.
Gressingham Duck launches national ‘Dine In with Duck’ campaign
Renowned duck brand, Gressingham Duck is launching a multi-platform campaign to raise awareness and boost sales of duck over the next four months.
Florette launches festive packaging for Crispy range
Market leading salad brand, Florette, is set to spread some Christmas joy this festive season by launching a limited-edition version of its much-loved Crispy range.
ITV and Veg Power teaming up on new advertising initiative to get the nation eating veg
ITV and Veg Power are joining forces to launch a major new national campaign to change the way people think and feel about vegetables, with the aim of inspiring us all to eat more veg.
Florette introduces new salad bowls
Market leading salad brand, Florette, has launched its latest innovation in the fresh category with an exciting new range of bowls, including side salads and a complete meal-for-one bowl.
Natoora grows second site in Chelsea
Sloane Stanley has today announced that Natoora, the innovative fruit and vegetable specialist that supplies over 600 of London’s best restaurants with outstanding produce, is to launch a 540 sq ft standalone store at 309 Fulham Road this August
Florette returning to TV screens this summer
Market leading salad brand, Florette, will be brightening up TV screens again this summer with the return of a multi-channel campaign to engage salad shoppers with its ‘Always Made With Sunshine’ message
Florette launches Energy Boost and Superfood Smoothie Mixes
Market leading salad brand, Florette, is looking to shake up the fresh category with the launch of its Energy Boost and Superfood Smoothie Mixes. Florette’s new Smoothie Mix range presents customers with an innovative and easy way of preparing a
Florette to enter food-to-go market with Tasty & Balanced protein salads
Market leading salad brand, Florette, is set to diversify its product range with the launch of its new Tasty & Balanced protein salads. Available through Ginsters Van Sales Company, the Tasty & Balanced range will propel the salad specialist into
Florette’s Superfood Salad set to top £2m in sales in first year of launch
As Florette’s Superfood Salad nears its first full year on the market, the salad specialist has announced the strong success of its popular variant, as it expects to exceed £2m worth of sales by June 2016. The versatile mix of peppery
Florette gets festive with new packaging design for bagged salad
Florette is preparing for the festive season by adding some feelgood sparkle to itsClassic Crispy range. From 7 to 24 December 2015, bags of Florette Classic Crispy will feature a limited edition Christmas design to inspire salad shoppers throughout the festive period. Elaine Smith,
Co-operative Food adds deli-inspired ready-to-eat salads to Truly Irresistible range
The Co-operative Food has added delicatessen-inspired ready-to-eat salads to its Truly Irresistible range. The products will be in stores nationwide from 28 August 2013. They include Truly Irresistible Tabbouleh Salad with Pumpkin Falafel and Houmous(200g, £2.10), bulgar wheat base is infused with fresh
151 Products wins licence with Beano and Dandy comic publisher for car care line
151 Products – a leading UK supplier of value household items – has secured a licence agreement with the Beano and Dandy comics publisher, DC Thomson. The Manchester-based company has signed a two-year contract with the Scottish publishing house –
The Co-operative launches festive red sprouts for Christmas 2011
The Co-operative is launching festive red sprouts into selected stores from Monday (28 November 2011) in a bid to add a bit of colour to the British Christmas dinner plate. Love them or hate them, sprouts are a traditional part
