Red Bull® reveals the mystery taste of the 2021 Red Bull Summer Edition. Introducing the Cactus Fruit edition, with a fresh and delicious red berry taste, this exotic drink is perfect for summer days and nights reconnecting with friends and family.
Articles in category: Soft drinks
The Benefit Brand has relaunched its range of popular juices, with updated flavours, branding and extra multivitamin enrichment.
Boost Drinks is expanding its popular range of energy drinks with a brand-new Mango flavour launching in spring, available exclusively for independent retail outlets from 5 April.
Feel Good Drinks, a sustainable purpose-led range of 100% naturally flavoured sparkling waters, owned by Nichols PLC., has launched a new four-pack format of 330ml cans. As with all of Feel Good Drinks products, the new four-pack format is 100%
Smoothie fans this Spring are in for a treat with the arrival of innocent’s new Super Smoothies Light range, which contains 30% less natural sugar, but still all the good stuff your body needs, and the taste you love.
With an increased thirst for more environmental transparency, TENZING Natural Energy is setting a new standard by becoming the first soft drink globally to implement climate footprint labelling to demonstrate their products' environmental impact.
Flawsome! the fast-growing sustainable and ethical soft drinks brand, has launched its first OOH campaign in locations across London, after seeing sales soar 30% despite the COVID pandemic.
London-based healthy drinks range BumbleZest report a 110% increase in online sales.
Gwen Stefani, eat your heart out - Huel is sending fans B.A.N.A.N.A.S with a tropical addition to its Ready-to-drink (RTD) line up, the new Banana flavour!
Award-winning premium soft drinks brand, Belvoir Farm, has partnered with B&B studio on a strategic repositioning and redesign as it seeks to drive growth, deepen consumer engagement and attract a younger audience. The rebrand builds on the brand’s authentic farming
East London soft drinks brand Square Root has handed the perfect boost to drinkers hoping to persist with their healthy Dry January habits with its first supermarket listing in Sainsbury’s.
TENZING, natural energy and sports drinks has launched a new sustainability initiative called Take Action which sees TENZING become the world’s first carbon negative energy drinks brand.
Sauce Communications is delighted to announce that it has been appointed to handle the trade and consumer PR for Trustpilot’s top rated non-alcoholic spirit, Pentire. Revered by chefs including Nathan Outlaw, Rick Stein, Paul Ainsworth, Tom Kerridge and Gordon Ramsay,
Europe’s largest Kombucha brand, The GUTsy Captain has launched a Zero sugar and Zero calorie range, aiming to reach a growing number of consumers who are looking for healthy drinks with low sugar levels.
Soda Folk, the makers of American-style sodas, all free from unnecessary ingredients and preservatives, has launched new packaging and announced a new set of retail partners.
Oatly’s launches first TV campaign and ‘Help-Dad’ creative to drive cross-generation conversation around climate change
Oatly, the original Swedish oat drink company, has launched its first UK TV and VOD campaign, plus its biggest ever print, social and digital activation – Help-Dad. With research revealing how middle-aged men are the least likely segment of society to adopt
Nichols is proud to re-launch Feel Good Drinks, a sustainable purpose-led range of flavoured sparkling waters with a 100% natural new drink formulation in plastic free packaging. Born out of recognition of the opportunity in the market for natural, great
Lofoten Arctic Water, a natural premium water from Norway's Lofoten Islands, is launching in a new range of infinitely recyclable aluminium bottles made by Ball Corporation (‘Ball’), the world’s leading producer of aluminium cans. The premium still and sparkling waters
Coldpress takes another positive stride forward in March 2021 with the launch of its award-winning (World Innovation Awards) Cherry & Apple HPP juice with added benefits (750ml) in 270 Waitrose stores.
A new alkaline water brand launches in the UK in January which uses an innovative distillation system mimicking the natural rainwater cycle.
Flawsome!, the fast-emerging sustainable and ethical soft drinks brand, has secured its first major listing with Sainsbury’s for its 750ml glass packaged cold-pressed juices.
Fix8, is today launching its thirst-quenching kombucha in fully recyclable 330ml aluminium cans. The sophisticated soft drink will be available to purchase in the new ambient format alongside the existing glass bottle range from fix8.com in all three flagship flavours;
Ribena, the number one juice drink in the UK, is unveiling an eye-catching new design that will make it the largest soft drinks brand with bottles that are made from 100% recycled plastic and are 100% bottle-to-bottle recyclable.
Dash Water has announced today its certification as a B Corporation (or B Corp), joining a growing group of companies reinventing business by pursuing purpose as well as profit. Dash Water has been certified by B Lab, the not-for-profit behind
Everleaf, the award-winning non-alcoholic aperitif sourced sustainably from nature, launches new branding, a new bottle design and two new SKUs this winter. The new range will launch in M&S on 3rd November and be available nationwide from stores, marking the