Morrisons is launching its first affiliate marketing programme to target its online wine cellar platform – Morrisons Cellar – at consumers with a range of deals, discounts and offers. The supermarket is working with performance marketing company, Tradedoubler, on the move as
The Consumer Goods Forum’s (CGF) global marketing, IT and supply chain conference kicked off yesterday following Wednesday’s store tour programme. Combining shared plenary sessions and individual streams for marketing, IT and supply chain, the event welcomed close to 300 delegates
Ocado Technology, the technology division that powers the world’s largest online only grocery retailer ocado.com, has launched a targeted recruitment drive to tempt technology experts from London’s most high profile firms. Employees in the technology divisions of companies such as
Retailers must be prepared to maximise the customer experience at all possible touch points in the multi-channel era where 72% of the UK population owns a smartphone and 50% use them to make purchases, experts warn. Maximising customer engagement across all
Majestic Wine has launched its next generation e-commerce website to enhance the customer experience and drive further growth in online sales. The new solution includes device-optimised sites, an improved stock system reflecting local availability, and personal recommendations provided by its
UK grocery comparison shopping site mySupermarket is launching in the US. The American version – mySupermarket.com – lets shoppers find the best prices across leading stores including Amazon, Wal-Mart, Target, Costco, Walgreens, Diapers.com, Soap.com, and Drugstore.com. MySupermarket was founded in 2006, and
Morrisons plans to launch online grocery shopping by January 2014 after agreeing a tie-up with Ocado. According to the UK’s fourth largest supermarket, the agreement combines its affordable fresh food – much of it from the company’s own manufacturing facilities
Tesco has recorded a 1.8% increase in same store sales for the six weeks to 5 January 2013 – its strongest growth rate for three years. According to the retailer, growth was driven by a much stronger food performance than
A new shopping website designed to enable local, independent retailers to set up shop online is being launched today in the South West of England. MyHigh.St is the brainchild of former Marks & Spencer executive, Loaye Agabani, and mobile internet
Shopping site, mySupermarket, has launched an app, which it claims offers all the benefits of its site and will pop up when a shopper is on another retailer’s website to let them know when they could swap-and-save to a cheaper like-for-like
Mark Elkins, commercial director digital at Coca-Cola, explored how the business is accelerating growth online and in-store at the IGD’s Trading in a Digital World event. Elkins said Coca-Cola’s starting point online was defining digital and it spans two areas
Asda is launching new technology on its website – asda.com – which is designed to make online shopping more relevant to customers. Speaking at the IGD’s Trading in a Digital World event, Kieran Shanahan, home shopping director at Asda, said
Tesco wants FMCG suppliers to think of dot-com as simply another format, according to its online grocery marketing director, Andrew Miles. Speaking at the IGD’s Trading in a Digital World event, Miles revealed Tesco has appointed new roles in its
FMCG brands must get onto shoppers’ favourites lists in order to sell effectively online, according to Ocado marketing director Lawrence Hene. Speaking at the IGD’s Trading in a Digital World event, Hene revealed that once an online shopper has made
Retailers need to personalise their offer to meet individual customers’ needs, according to Tesco group chief executive Philip Clarke. Speaking at the 2012 IGD Convention, Clarke said the digital revolution has changed how people shop. “With a touch of their
Asda is equipping its store managers with iPads to encourage them to spend more time on the shop floor. It is also rolling out high speed Wi-Fi to all stores, which it claims will open up opportunities for customers, colleagues
Grocery shopping and price comparison site, mySupermarket, is launching its first TV campaign dubbed ‘Eggs Aloud’ – a 30-second spot focusing on a 12-piece Welsh male choir of singing eggs. The campaign was created by advertising agency CHI & Partners.
Tesco is focusing on its Express convenience chain and fulfilling online grocery and general merchandise orders in the UK in its bid to turnaround the business, which has reported its first profits fall since 1994. Pre-tax profit for the 26
Verismo 580 from Starbucks: tapping in-home coffee market Starbucks is taking on the in-home coffee market with the launch of a pod-style, single cup coffee machine in the UK plus a shopping site to allow customers to order the system
Denmark’s leading retailer, Dansk Supermarked, is aiming to become the market’s leading e-commerce player by 2016. The retailer, which operates 1,300 stores across Denmark, Sweden, Germany and Poland under the Netto, Fotex and Bilka brands, has selected global technology and
Jubilee celebrations helped drive retailer fan bases in May 2012, according to ChannelAdvisor’s latest UK Facebook Commerce Index. Amazon recorded a 14% increase in fans, chasing Marks & Spencer and Tesco; which rank second and first respectively in May’s Top
Wrapp, the new social gifting company backed by Skype and LinkedIn founders Niklas Zennström and Reid Hoffman, has added 13 retailers to its portfolio in the UK, including House of Fraser. Wrapp partners with retailers and media companies enabling users to
Online shopping site, mySupermarket, has introduced a ‘Street Party Shelf’ featuring the best-loved party food and drinks for the Diamond Jubilee celebrations, across the five big online supermarkets. Savvy shoppers who use mySupermarket wisely, can turn back time and get this
Online shopping site, mySupermarket, is on a roll. It is ratcheting up users, adding new brand stores, launching a transactional mobile website and expanding internationally on the back of a recent $10m investment led by WPP. James Foord, vp business
Grocery comparison website, mySupermarket, is supporting the Live Below The Line campaign (7-11 May 2012), which aims to increase awareness of poverty by challenging people to spend five days feeding themselves for £1.00 a day – the UK equivalent of the
