Cath Kidston renews IT core of 28 stores in Japan with NTT Com


NTT Communications Corporation  (NTT Com), the ICT solutions and international communications business within the NTT Group, has announced a new agreement with global retailer Cath Kidston to provide private network, data centre, cloud and support services in Asia.

image001-18British lifestyle brand’s Japan expansion
Cath Kidston, which sells home furnishings, bags, and accessories, products for kids and fashion with a distinctly modern vintage  aesthetic, started as a small shop in London and now operates 230 stores in 18 countries.

Cath Kidston is looking to expand rapidly in Asia, and today, opened its 28th retail store in Japan, having brought back its Japanese franchise business earlier this year. It chose NTT Com as its partner to deliver all round services in Japan to get its stores launched and offer continued support for expansion.

Karl de Bruijn, IT director for Cath Kidston UK, said: “NTT Com’s knowledge of the local market and relationship with vendors there has been critical to the success of a project like this with a tight, four month deadline. We now have access to this regional expertise whilst taking advantage of NTT Com’s global quality of solutions and services –  the worldwide network covering 196 countries and first class project management services in UK.”

Local knowledge, global services
In this solution, NTT Com delivers the IT equipment for Cath Kidston’s 28 refurbished stores in Japan, eliminating the need for Cath Kidston to enter into local contracts with local vendors. With connectivity for the stores provided via NTT Com’s Arcstar Universal One (virtual private network) and Enterprise Cloud to store sales data, Cath Kidston has access to a Tier-1 IP backbone network that is connected to major ISPs worldwide and a secure private cloud service that is designed for data sovereignty.

Masaaki Moribayashi, managing director, NTT Europe, said: “We are happy to be a part of Cath Kidston’s growth story in Japan. Our teams in Japan and UK came together in a strong, all-round effort to combine our technology with great service to meet Cath Kidston’s expectations. This ability to deliver complex solutions consistently across geographic barriers and cultures is a core competence of NTT Com. We look forward to supporting Cath Kidston through their Asia growth as a trusted partner.”