Delisante teams up with British Polo Day to boost brand awareness


This year, British artisan food manufacturer Delisanté is providing gourmet hampers featuring its range of hand-crafted delicatessen tarts, quiches and savoury pastries to pitch-side guests at the British Polo Day Charity Cup. Through the collaboration the company is looking to build brand awareness as well as trial of its range with key influencers and consumers.

Delisanté co-owner Charles Coleman said: “Delisanté is delighted to be associated with such a globally recognised institution as British Polo Day, an event that truly celebrates the best of British in so many ways. With events such as the Jubilee and Olympics really striking up a positive patriotic fervour, we’ve seen a resurgence in the demand across the country for gourmet delicatessen goods, made with the best possible ingredients. This activity is a key opportunity to secure trial with our core audience.”

Returning to the base of the Black Bears polo team in Henley-on-Thames on 28 June 2014, this home leg of the British Polo Day Series is the return fixture for British Polo Day Singapore and one of the most prestigious events in the international polo calendar.

British Polo Day celebrates the best of British luxury and heritage, making it the perfect place for Delisanté to showcase their range of delicious, artisan products to over 600 guests.

Founded in 2006, the Buckinghamshire based manufacturer creates hand-made delicatessen products including tartlets, quiche, hot & cold pies and other savoury pastries, chilled traiteur and salads as well as supplying own-label products to the likes of Waitrose and Ocado.