ShopStyle, a leading fashion aggregator and a division of Sugar Publishing, has appointed Forward3D to manage its paid search across Europe.
ShopStyle describes itself as “a search engine devoted to fashion” and brings together the most fashionable stores and brands worldwide, allowing users to cross-shop hundreds of thousands of products all from one website.
Forward3D, a London-based agency, who also have offices in New York, Shanghai and Seoul, will run paid search in Europe across ShopStyle’s extensive range of brands and categories that include apparel, home decorating and kids.
With Forward3D’s expertise in e-commerce, and fashion in particular, the agency will look to build on the site’s rise to prominence over the last couple of years.
Martin McNulty, CEO of Forward3D, said: “We’ve shown our ability to accelerate retail businesses online through laser focused search and display marketing that has led us to produce record breaking figures for a number of our clients over the last year. ShopStyle represents another great challenge both in terms of their position in the market and the ambition of their business in the coming years – we can’t wait to get started.”
Alex Emberey, European head of digital marketing & site performance at ShopStyle, said: “Forward3D’s considerable retail experience and impressive track record makes them the ideal agency for ShopStyle, and we look forward to working with them to help grow our online business.”
This latest partnership with ShopStyle signals Forward3D’s continued success in the fashion and retail market verticals, both domestically in the UK and abroad.