Food to go and After Dinner Food entries pour in for 2014 FreeFrom Food Awards

Record entries

Record entries

Entry to the 2014 FreeFrom Food Awards has just closed with a bumper crop of well over 350 entries – a significant increase on last year. Not only are entries up, but 15% more companies entered this year, of which nearly half were new to the awards – a telling indication of how this sector is keeping to its upwards trajectory. 

Way out ahead in popularity was the new Food to go category. Certainly feeding a need as, right up at the top of most freefrom-ers’ wish lists (according to a survey carried out at last summer’s Allergy and FreeFrom Show) is a vending machine where they could get a tasty gluten and dairy-free sandwich or a nut-free energy bar.
Not far behind in the popularity stakes was the another new category – After Dinner Foods including desserts, freefrom ‘cheeses’ and cheese biscuits and chocolates and petit fours.
Other seriously well supported categories included Breakfast foods, Raw Foods and superfoods, Store cupboard, Pizzas and Pastas and the Children’s Food category, now in its second year.

Judging for the awards will take place over a two week period at the end of January/beginning of February.

A shortlist will be published on 12 February 2014. 

The presentation of the awards, by Antony Worrall Thompson, will take place at the annual, invitation only, FreeFrom Food Awards Networking party on 25 March 2014 in London, complete with a tasting buffet of the winning products.

Sponsors of the 2014 FreeFrom Food Awards include:
Category 1. Breakfast – Tesco  
Category 2. Breads – Genius Gluten Free  
Category 3. Store cupboard – Asda 
Category 5. Raw foods and superfoods – Food Heaven 
Category 6. Food to go and for vending – 24 Vend
Category 7. Foods designed for food service – Genon Laboratories
Category 8. Meat-based ready meals – Sainsbury’s
Category 9. Meat-free ready meals – Goodness Direct
Category 10. Foods manufactured in a nut free environment – Cornito
Category 11. Foods designed for children – Delamere Dairy
Category 12. Foods for Christmas – Hale & Hearty
Category 13. Scones, sweet biscuits and cookies – Mrs Crimble’s
Category 14. Cakes, cake bars, cupcakes adn brownies – Newburn Bakehouse
Category 15. After dinner foods – Udi’s Gluten Free
Category 16. Gluten-free beers – Ilumi
What are the FreeFrom Food Awards?

The FreeFrom Food Awards are the UK’s only industry awards celebrating the growth and excellence of ‘freefrom food’ created for  allergy sufferers, coeliacs and those who feel healthier if they exclude gluten and/or dairy from their diets. FreeFrom Food Awards bright yellow logos are now to be seen on a huge range of freefrom products from one man/woman producers of freefrom cupcakes to supermarket own label ranges.

Freefrom food is the only food sector to have shown steady 15% year on year growth over the last five years.

The awards, now in their seventh year, are run by the same team as run the Foodsmatter sites (allergy resource sites with over 500,000 unique visitors a year), the FreeFrom Skincare Awards – and who, next year, are launching FreeFrom Eating Out Awards.

For more information, last year’s winners and images please check the awards site at or contact Michelle Berriedale-Johnson editor of FoodsMatter and founder of the awards, at