Footwear brand, Kurt Geiger, steps into intu Lakeside


Kurt Geiger, the highly desirable brand known for its aspirational and accessible range of quality footwear and edgy accessories will be joining intu Lakeside as part of the centre’s modern mix of luxury retailers. The 1,600sq ft store will be situated on level two in the central atrium adjacent to 360 Champagne and Cocktail bar and neighbouring other recent additions Tag Heuer and Goldsmiths Boutique.

Neil Clifford, Kurt Geiger chief executive officer, said: “We are very pleased to be opening a new store at intu Lakeside, not only because of the centre’s great location and catchment population, but because it’s a centre which is always evolving to meet the needs and aspirations of its customers. We are positive our brand will perform well there and we look forward to launching the store this spring.”

The new Kurt Geiger store complements intu Lakeside’s quality retail offer and follows a recent exchange with Hamley’s which is due to open a new flagship store at Easter. As the leading owner and manager of prime regional shopping centres, intu is focused on providing retailers with the right environment in which to flourish.

Julian Wilkinson, regional director of intu, said: “intu Lakeside encapsulates intu’s passion for creating compelling destinations that attract customers more often, for longer. It’s great to see strong brands such as Kurt Geiger recognising the strength of our national brand which delivers a consistent signature customer experience.”

As well as an evolving retail offer, intu has acquired permission for a £100m leisure development to deliver cafés, restaurants and family entertainment venues focussed around a new public square. In addition, planning permission for a hotel has also been approved whilst outline planning consent has been obtained for a £180m retail extension, which includes improvements to transport links.