Grenade is proud to announce it is officially the Record Holder for the ‘World’s Largest Protein Bar’ with its epic Carb Killa Cookie Dough protein bar, weighing in at a hefty 239kg.
Making up to a total of 3,716 regular sized Cookie Dough Carb Killa bars, and at a huge 1.8m long and 62.5cm wide, it is completely edible as requested to meet with guidelines set by Guinness World Records.
Alan Barratt, CEO and co-founder of Grenade, comments: “Have you ever been eating your Carb Killa bar and thought to yourself ‘this simply isn’t big enough’? Well, today is your lucky day.”
“It’s only right, in true Grenade style, we go big for our Carb Killa 5th Anniversary – and our World’s Largest Protein Bar has done just that. Providing the same great taste, it truly is the real deal.”
Cleverly produced by Hearthside Foods, located in Leerdam, Netherlands, this master creation uses all the traditional ingredients found in a commercially available Carb Killa bar and comes complete triple-layered and chocolate coated.
GUINNESS WORLD RECORDS adjudicator, Paulina Sapinska, comments: “Grenade has certainly raised the bar with this giant protein snack achievement.
“Some of my favourite record categories are big food as they have to be edible – so to get the same great taste as the original product but to produce it on this massive scale is really challenging. Grenade has exceeded our expectations.”
Grenade’s Carb Killa launched in 2015 and the range proudly features a variety of delicious, healthier snacking alternatives such as bars and shakes. All low in sugar and high protein, they provide those wanting to lead a healthy lifestyle with the ultimate guilt-free treat. Perfect for a post-workout pick me up, a mid-day or an on-the-go snack, Carb Killa products can be enjoyed at any time of the day. With a host of delicious flavours available, it’ll be a tough choice choosing your favourite!