Holland & Barrett awarded Superbrand status


Holland and Barrett has won an industry leading award in the retail category ‘Beauty & Wellbeing’at the 2021 Superbrands awards.

The health and wellness retailer has been recognised by a panel of 2,500 consumers and an expert council of 38 senior industry figures for its quality, reliability, and distinction.

Superbrands is the world’s largest independent arbiter of branding, established 27 years ago, and pays tribute to the strongest and most valuable brands in 90 countries and territories around the world. Participation in Superbrands is by invitation only and offered to the most outstanding brands in their field. Attaining Superbrands status strengthens a brand’s position, adds prestige, and reassures consumers and suppliers that they are buying the best brand in its category.

Harvey Bennett, customer managing director at Holland & Barrett, said: “We are extremely honoured to be given the award for the quality, reliability, and distinction of our brand. This is great recognition for the hard work and dedication shown by our colleagues under difficult circumstances during this past year and we are very proud.”