iforce wins contract with baby and toddler feeding products brand, Mayborn Group

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iForce, the fulfilment, reverse logistics and software technology specialist, has secured a long-term contract with Mayborn Group to supply fulfilment and logistics  services from its site at Corby in Northamptonshire. The agreement sees the No. 1 brand of infant and toddler feeding products in Great Britain relocate its UK & EMEA serviced logistics operation away from its headquarters in Northumberland to better serve its strategy for future growth in Europe and worldwide.

Mayborn Group, 2015 winner of Corporate LiveWire’s Most Innovative Brand and the owner of the tommee tippee® brand and sub-brands of Closer to Nature, Sangenic and Explora, is seeking to benefit from increased efficiencies across the supply chain as it continues to evolve from a UK based company to become a truly global business. The move will put the company’s warehouse operations at the heart of its UK customers’ distribution hub and ensure it has a suitable centralised UK location to service its growing European business.

iForce will provide outbound to rebound manufacturing logistics services offering three core logistics propositions, each underpinned by their dedicated software technology; SMART WMS for Warehousing, RESCU for innovative Returns Processing and Route Genie, the Carrier Management system that provides complete control and visibility over the management of carriers and transport providers.

Steve Parkin, chief executive, Mayborn Group, said: “Over the past five years we have transformed from a UK-based company to a truly global organisation with 65% of sales now coming from abroad. Therefore, we needed a fulfillment and warehousing solution that matched our plans for sustained growth. iForce’s unrivalled portfolio of software and fulfilment solutions will deliver greater agility and flexibility as we move forward with the next stage of our development.”

Paul Mohan, chief operating officer, iForce, said: “After a rigorous tendering exercise, we are delighted to be starting a long term partnership with the Mayborn Group to ensure that we deliver a logistics capability that can meet their strategic growth objectives In Europe and Globally. We will continue to innovate in order to provide world-class solutions that help our clients meet their objectives whilst delivering exceptional value. We look forward to working alongside the Mayborn Group and playing a key role as the company expands both in the European market and internationally.”